Resources for Teachers - Marketing & Consumerism

Mirror Image - Lesson

In this lesson, students analyze their own body image and consider what they wish they could change.

Sex in Advertising - Lesson

To introduce students to the use and prevalence of sexuality in advertising.

What do Halloween costumes say?

This activity, adaptable across grades, is designed to help students look critically at the Halloween costumes marketed to them.

Adversmarts: Introduction to Food Advertising Online

In this lesson, students are introduced to the idea of online advertising and look at the ways that marketers create immersive and appealing online environments that draw and hold children’s attention. After studying common advertising techniques, students play an educational online game that lets them put their learning into action by “creating” a site advertising a fictitious cereal, Co-Co Crunch.

Looking At Food Advertising - Lesson

This lesson introduces students to the ways in which advertising can affect their food choices.