Resources for Teachers - Marketing & Consumerism

Favourite Sports and Athletes: Introduction to Sports Media - Lesson

This lesson develops a beginning awareness by students of how they feel towards, and respond to, different sports, and how the media represents athletics.

The Price of Happiness - Lesson

In this lesson students answer a brief questionnaire related to self-image, self-esteem, and advertising, and then work as groups to create and act in mock television commercials that parody advertising techniques.

Looking At Food Advertising - Lesson

This lesson introduces students to the ways in which advertising can affect their food choices.

Truth or Money - Lesson

In this lesson, students explore how advertising leverage can lead to censorship of information about public health issues.

What do Halloween costumes say?

This activity, adaptable across grades, is designed to help students look critically at the Halloween costumes marketed to them.