Close Reading Genre
The Close Reading Genre workshop trains teachers to use genre as a tool to help students engage with media. It explores how genres can be identified and analyzed through their characteristics, tropes and industry practices and demonstrates how this can be done with key genres such as advertising and news.
Gender and Tobacco - Lesson
In this lesson, students explore gender-related influences on smoking.
Ads That Don’t Look Like Ads
Level: Grades 5-9
Duration: 1 ½ to 2 hours, plus time for the assessment activity
About the author: Matthew Johnson, Director of Education, MediaSmarts
This lesson plan is part of the Close Reading Media Across the Curriculum program. Funding provided by the Government of Ontario.
Click if You Agree (Grades 7-9)
Think you know how to read and understand privacy policies and terms of use? Learn how to make sense of legal documents for websites and apps with this interactive game.
Healthy Food Web
In this lesson, students consider the role of snack foods in a healthy diet. The teacher then guides them on a tour of popular sites aimed at children, where the class identifies and classifies the advertising encountered there and looks at how the food products being advertised fit – or don’t fit – in the food groups found in the Canada Food Guide. Students then play the game Co-Co’s AdverSmarts to understand some of the techniques used by online food marketers and then create their own mock website promoting a healthy diet.