Resources for Teachers - Marketing & Consumerism

Favourite Sports and Athletes: Introduction to Sports Media - Lesson

This lesson develops a beginning awareness by students of how they feel towards, and respond to, different sports, and how the media represents athletics.

Click If You Agree

When you sign up for a service on a website or use an application for the first time, do you read the privacy policy and terms of use thoroughly? Or, like most of us, do you click “I Agree” as fast as you can?

Sex in Advertising - Lesson

To introduce students to the use and prevalence of sexuality in advertising.

Advertising and Male Violence

To make students aware of the ways in which male violence is used and promoted in advertising.

Kids, Alcohol and Advertising - Lesson 2: Young Drinkers

In this lesson, students learn why the alcohol industry needs replacement (new) drinkers and how it exploits the needs and desires of young people in order to foster brand loyalty.