Sports Personalities in Advertising
In this lesson students explore the relationship between athletes and advertising through a number of different activities.
Adversmarts: Introduction to Food Advertising Online
In this lesson, students are introduced to the idea of online advertising and look at the ways that marketers create immersive and appealing online environments that draw and hold children’s attention. After studying common advertising techniques, students play an educational online game that lets them put their learning into action by “creating” a site advertising a fictitious cereal, Co-Co Crunch.
The Anatomy of Cool - Lesson
This lesson helps students become more aware of the media's role in determining what, and who, are perceived as being cool.
Buy Nothing Day
In this lesson Buy Nothing Day is used as a jumping-off point to look at the role of consumerism in our lives and culture.
Advertising and Male Violence
To make students aware of the ways in which male violence is used and promoted in advertising.