Alcohol on the Web - Lesson
In this lesson, students explore issues surrounding the marketing of alcoholic beverages on the Internet.
Reading Media
In this lesson, students are introduced to the idea of “reading media” through a medium’s rules of notice and the maker’s framing choices of what to include and what to emphasize. After a modeled and then guided introduction to these ideas, students analyze a work to identify how it uses rules of notice and framing and consider what meaning these choices communicate.Truth or Money - Lesson
In this lesson, students explore how advertising leverage can lead to censorship of information about public health issues.
Ads That Don’t Look Like Ads
Level: Grades 5-9
Duration: 1 ½ to 2 hours, plus time for the assessment activity
About the author: Matthew Johnson, Director of Education, MediaSmarts
This lesson plan is part of the Close Reading Media Across the Curriculum program. Funding provided by the Government of Ontario.
Looks Good Enough to Eat
This lesson looks at food photography and the different techniques used by food stylists to make foods look appealing in advertisements.