Kids, Alcohol and Advertising - Lesson 4: Interpreting Media Messages
In this lesson, students investigate the importance of branding and messaging, especially as they relate to parity products such as beer and alcohol.
Watching the Elections - Lesson
In this lesson students look at how elections are media events.
Online Commerce
Kids don’t just see ads in media: more and more, they buy things right on their screens. This section looks at the ways that young people shop online and how they can be manipulated into spending.
Packaging Tricks - Lesson
This lesson introduces students to the ways in which packaging is designed to attract kids.
Sports Personalities in Advertising
In this lesson students explore the relationship between athletes and advertising through a number of different activities.