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MediaSmarts is partnering with Facebook Canada to help Canadians become better informed readers in the digital age. False online content isn’t a new problem, and it’s not unique to Facebook, but it is up to all of us to fight it. Many of us lack the search, authentication and critical thinking skills we need to find accurate information online and to recognize false or misleading content. That’s why MediaSmarts has partnered with Facebook to help build the authentication skills of all Canadians.
From the tablet to the TV screen, media are a huge influence on how we see ourselves and our world. Nowhere, perhaps, is that more true than when it comes to gender: media provide many of our ideas of what “male” and “female” are, and many of our models of how to behave, what to avoid doing, and whom to emulate in order to play the role we’ve been assigned.
Developing the three-part MediaSmarts workshop series Creating Digital Content for Community Engagement changed my life. This might sound far-fetched, but I took the time to really explore what political and civic engagement looks like both on and offline, why every democratic society needs this, and how to create a powerful, effective and well-crafted media message that can help change the world for the betterment of everyone. I learned a lot about what it means to be “engaged” in our society, and how crucial this is for the success of all.