November 12 to 17 is Bullying Awareness Week in Canada. To mark the week, MediaSmarts has joined Facebook, Family Channel, PREVNet, Concerned Children’s Advertisers, Kids Help Phone, Free The Children and STOPcyberbullying.org to launch the Be Bold: Stop Bullying campaign in Canada.

Despite what many adults believe privacy matters to youth. More and more, though, youth are finding that their actions online are monitored – by parents, teachers, and corporations. A high school principal creates a fake Facebook profile page and adds over 300 of her school’s students as friends; a Texas middle-school plans to introduce ID cards with microchips that its students will be required to carry at all times; an Indiana high school student is expelled after a profane tweet (sent in the middle of the night from the student’s home computer) alerts his school’s monitoring system.

Young people today spend large amounts of time sharing parts of their personal lives online playing games, “checking in” with geolocation apps, posting photos and catching up with friends through social media. But despite this openness, privacy does indeed matter to youth, especially with their online actions being increasingly monitored by parents, educators, and corporations.