Resources for Teachers - Marketing & Consumerism

Advertising All Around Us - Lesson

This teaching unit helps students to become more aware of the language and techniques used in print advertising, as well as the impact of advertising on their daily lives.

Gender and Tobacco - Lesson

In this lesson, students explore gender-related influences on smoking.

Tobacco Labels

In this lesson, students debate the effectiveness of health warning labels on tobacco products.

Marketing to Teens: Gender Roles in Advertising - Lesson

In this lesson students explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender.

Buy Nothing Day

In this lesson Buy Nothing Day is used as a jumping-off point to look at the role of consumerism in our lives and culture.