Resources for Teachers - Marketing & Consumerism

Marketing to Teens: Gender Roles in Advertising - Lesson

In this lesson students explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender.

Looking At Food Advertising - Lesson

This lesson introduces students to the ways in which advertising can affect their food choices.

Online Commerce

Kids don’t just see ads in media: more and more, they buy things right on their screens. This section looks at the ways that young people shop online and how they can be manipulated into spending.

Favourite Sports and Athletes: Introduction to Sports Media - Lesson

This lesson develops a beginning awareness by students of how they feel towards, and respond to, different sports, and how the media represents athletics.

Click if You Agree (Grades 7-9)

Think you know how to read and understand privacy policies and terms of use? Learn how to make sense of legal documents for websites and apps with this interactive game.