Resources for Teachers - Gender Representation

Favourite Sports and Athletes: Introduction to Sports Media - Lesson

This lesson develops a beginning awareness by students of how they feel towards, and respond to, different sports, and how the media represents athletics.

Diversity in Media, Gender Representation, Marketing & Consumerism, Sports, Television, Violence

Help! Someone shared a photo of me without my consent! – Tip Sheet

  1. You can start by asking the person who shared it to take it down or stop sharing it. Kids report that this works more often than not!
  2. Ask the service or platform where it was shared to take it down. If you’re under 18, they may be required by law to take it down, and most also have a policy of taking down any photos that were shared without the subject’s permission.
    Cell Phones and Texting, Cyberbullying, Digital Citizenship, Gender Representation, Sexting, Sexual Exploitation, Social Networking

Girls and Boys on Television

In this lesson, students discuss television programming aimed at children and how girls and boys are portrayed in it. Students illustrate what they dislike about portrayals of girls or boys and then create their own TV character who will counter the illustrated negative portrayals.

Gender Representation, Stereotyping, Television

Marketing to Teens: Gender Roles in Advertising - Lesson

In this lesson students explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender.

Gender Representation, Marketing & Consumerism, Stereotyping

Gender Messages in Alcohol Advertising

In this lesson, students think critically about culturally inherited gender stereotypes, and explore how stereotypes about men and women are promoted and reinforced through the images and messages in alcohol ads. In the first half of the lesson, students discuss the nature of gender stereotypes, common male and female stereotypes, and where these stereotypes come from. Students also explore why adolescents are a particularly vulnerable group when it comes to stereotypes about gender and gender relationships. In the second half, students view and discuss alcohol ads that integrate gender stereotypes into messaging about drinking.
Alcohol Marketing, Gender Representation, Marketing & Consumerism, Stereotyping