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It’s Not Easy Buying Green

There's an old urban legend called “the water engine,” which tells of the discovery of a way to turn water into fuel. There are variations to the story – sometimes it's tap water, sometimes sea water; in recent versions it's specified the fuel is nonpolluting – but the ending is always the same: the invention is suppressed by the oil companies, either by buying the invention and burying it or by forcing the inventor into ruin and suicide.

Marketing & Consumerism, Resources

Working for a living

One of the most unusual things about Internet-based businesses is that few of them try very hard to make money. Of course, with a very few exceptions (such as Wikipedia) making money is certainly in the business plan, or there wouldn't be all that venture capital floating around, but in general the approach has been to come up with a good product or service first, and only look for ways to make it profitable after it's acquired a steady clientele. Hugely important and successful ventures like Google, YouTube and Facebook all started out operating at a significant loss. This pattern continues today: it's already hard to imagine the Internet without Twitter, but so far that service isn't earning its makers much money (though you can be sure they're looking for ways to do that.)

Internet & Mobile, Marketing & Consumerism, Parents, Privacy

What is public space online?

New York's Gramercy Park is a curious institution: two acres of fenced-in greenspace that is accessible only to those who own the houses surrounding the park. (Non-residents must either stay at the Gramercy Park Hotel or join the Players Club or National Arts Club if they want to visit, and each of these institutions has a limited number of park keys.) Private parks like it are the exception, of course, not the rule: since the days of Frederick Law Olmsted, who campaigned for and designed city parks across North America (Central Park, in New York, and Montreal's Mount Royal Park among them) we have come to expect most of our recreational spaces to be public. Cities and neighbourhoods are routinely rated on both the quantity and quality of their parks, and any suggestion that these services should be cut back always receives violent reactions from taxpayers; playgrounds, too, are public by default.

Internet & Mobile, Marketing & Consumerism

Parenting Princesses

If you haven’t seen the story of the Hot Dog Princess that has been making the rounds of the Internet, I suggest you read this Buzzfeed article. To summarize: it was “Princess Week” at five-year-old Ainsley’s dance class and she decided to wear a hot dog costume. As a parent, this is the kind of youthful impertinence I can get behind. After all, THIS was a princess who really knew who she was, a princess that was not like other princesses, a #hotdogprincess.

Gender Representation, Marketing & Consumerism, Movies, Parents, Television

On The Loose: A Guide to Life Online For Post-Secondary Students

On the Loose: A Guide to Online Life for Post-Secondary Students supports young adults who are experiencing both new freedoms and challenges in their post- secondary life.

Authenticating Information, Cyber Security, Digital Citizenship, Digital Health, Internet & Mobile, Marketing & Consumerism, Online Ethics, Online Gambling, Online Marketing, Pornography, Privacy, Resources, Sexting, Social Networking, Video Games

Talk Back! How to Take Action on Media Issues

Talk Back! How to Take Action on Media Issues gives you the tools to talk back to media companies.

Digital Citizenship, Diversity in Media, Food Marketing, Gender Representation, Journalism & News, Marketing & Consumerism, Movies, Music, Parents, Sports, Stereotyping, Television, Video Games, Violence

Media Literacy Should Start Early – And Last A Lifetime

Matthew JohnsonParents could be forgiven for thinking that our children are born media literate. They are mediatized, certainly, even before they are born: it’s a rare baby shower that doesn’t feature Elsa or Elmo in one form or another. As for digital literacy, kids take to devices like the proverbial ducks to water, quickly becoming expert at finding the videos and games they want.

Authenticating Information, Digital Citizenship, Internet & Mobile, Marketing & Consumerism, Online Ethics, Parents

Good Role Models Onscreen

Lynn JataniaRecently our youngest, who is 14, decided she wanted to watch Keeping Up with The Kardashians. 

 

 

 

 

Body Image, Marketing & Consumerism, Parents, Television

Managing tech at home during the holidays

The holidays are a perfect time to cozy up as a family and watch festive movies and TV shows together. It’s also a time when kids are on the receiving end of a lot of marketing, and some kids will be given new tech devices as gifts.  

We've compiled some of our best resources for managing tech at home during the holidays, from setting rules around digital devices, to teaching kids about consumerism, to engaging with your kids on the content you’re watching together.  

Internet & Mobile, Marketing & Consumerism, Stereotyping

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MediaSmarts is a non-partisan registered charity that receives funding from government and corporate partners to support the development of original research and educational content. Our funders and corporate partners do not influence our work, and any resources that offer guidance on specific digital tools and platforms do not constitute an endorsement.

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