Skip to main content
  • English
  • Français

Footer Social Media Icons

  • Facebook
  • Twitter
  • YouTube
  • Instagram
  • RSS
  • TikTok
Home
  • Home
  • Digital Media Literacy
    • General Information
    • Media Issues
    • Digital Issues
    • Educational Games
    • Media Literacy Week
    • Workshops
  • Research and Evaluation
    • Our Approach
    • What We Do
    • Research Reports
    • Young Canadians in a Wireless World
  • For Parents
  • Teacher Resources
    • Find Lessons & Resources
    • Digital Media Literacy Outcomes by Province & Territory
    • Digital Media Literacy Framework
    • Media Literacy 101
    • Digital Literacy 101
  • Blog
  • Get Involved
    • Become a donor
    • Become a volunteer
    • Become a Corporate Partner
    • Media Literacy Week
    • Teen Fact-Checking Network

Breadcrumb

  1. Home

The Impact of Gender Stereotypes - Lesson

This is the third of three lessons that address gender stereotypes. The objective of these lessons is to encourage students to develop their own critical intelligence with regard to culturally inherited stereotypes, and to the images presented in the media - film and television, rock music, newspapers and magazines.

Body Image, Gender Representation, Stereotyping

Beyond Media Messages: Media Portrayal of Global Development

In this three-day unit, students assess media coverage of natural disasters and their aftermath. Students explore how sensationalism plays a role in determining what is newsworthy, and how that can distort our perception of issues in developing nations.

Authenticating Information, Global Development Portrayal, Journalism & News, Stereotyping

Scapegoating and Othering - Lesson

In this lesson, students develop a deeper understanding of scapegoating and othering and how these factors may contribute to the promotion of hatred and intolerance.

Digital Citizenship, Internet & Mobile, Journalism & News, Online Hate, Stereotyping

Gender Messages in Alcohol Advertising

In this lesson, students think critically about culturally inherited gender stereotypes, and explore how stereotypes about men and women are promoted and reinforced through the images and messages in alcohol ads. In the first half of the lesson, students discuss the nature of gender stereotypes, common male and female stereotypes, and where these stereotypes come from. Students also explore why adolescents are a particularly vulnerable group when it comes to stereotypes about gender and gender relationships. In the second half, students view and discuss alcohol ads that integrate gender stereotypes into messaging about drinking.

Alcohol Marketing, Gender Representation, Marketing & Consumerism, Stereotyping

Who's Telling My Story?

In this lesson students learn about the history of blackface and other examples of majority-group actors playing minority-group characters such as White actors playing Asian and Aboriginal characters and non-disabled actors playing disabled characters.

Indigenous People, Diversity in Media, Movies, Persons with Disabilities, Privilege in the Media, 2SLGBTQ+ Representation, Religion, Stereotyping, Television, Visible Minorities

Video Production of a Newscast - Lesson

In this lesson, students will produce a 20 minute news broadcast.

Journalism & News, Media Production, Television

Marketing to Teens: Gender Roles in Advertising - Lesson

In this lesson students explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender.

Gender Representation, Marketing & Consumerism, Stereotyping

Looking at News

The newspaper offers a fun and useful tool to learn about the workings of print media. In this lesson, students learn basic information about newspaper journalism through guided class discussion and group and individual activities.

Journalism & News

Political Cartoons - Lesson

In this lesson, students decode and explain the relevance of editorial cartoons. The class begins with a teacher-led deconstruction of a political cartoon, after which students decode editorial cartoons that they have selected.

Comics, Journalism & News

Television Newscasts - Lesson

"Television Newscasts" helps students develop a critical awareness of how television news is shaped and manipulated and how they, as audience members may be affected by this.

Journalism & News, Stereotyping, Television

Pagination

  • First page « First
  • Previous page ‹‹
  • …
  • Page 4
  • Page 5
  • Page 6
  • Page 7
  • Current page 8
  • Page 9
  • Page 10
  • Page 11
  • Page 12
  • …
  • Next page ››
  • Last page Last »

Resource Type

  • Article
  • Blog entry
  • Game
  • Guide
  • Lesson Plan
  • Tip Sheet
  • Tutorials & Workshops

Filter by Categories

  • 2SLGBTQ+ Representation
  • Alcohol Marketing
  • Artificial intelligence
  • Authenticating Information
  • Blogging
  • Body Image
  • Cell Phones and Texting
  • Comics
  • Crime Portrayal
  • Cyberbullying
  • Cyber Security
  • Digital Citizenship
  • Digital Health
  • Diversity in Media
  • Environment
  • Events
  • Excessive Internet Use
  • File Sharing
  • Food Marketing
  • Gender Representation
  • Global Development Portrayal
  • Human Rights
  • Indigenous People
  • Instant Messaging
  • Intellectual Property
  • Internet & Mobile
  • (-) Journalism & News
  • Marketing & Consumerism
  • Media Literacy 101
  • Media Production
  • Movies
  • Music
  • Online Ethics
  • Online Gambling
  • Online Hate
  • Online Marketing
  • Parents
  • Persons with Disabilities
  • Pornography
  • Privacy
  • Privilege in the Media
  • Professional Development
  • Religion
  • Resources
  • Sexting
  • Sexual Exploitation
  • Social Networking
  • Sports
  • (-) Stereotyping
  • Television
  • Tobacco Marketing
  • Video Games
  • Video Sharing
  • Violence
  • Visible Minorities
  • Young Canadians In A Wired World

Sign up & Follow Us

Stay informed with daily news and updates!

Learn More

Stay connected with us on social media!

How to Support Us

Interested in supporting MediaSmarts? Find out how you can get involved. Charitable Registration No. 89018 1092 RR0001

Learn More

Find Teacher Resources

Corporate Partners

  • APTN
  • Amazon
  • Bell
  • Google
  • Meta
  • NFB
  • TELUS Wise
  • TikTok
  • YouTube

MediaSmarts

MediaSmarts is a non-partisan registered charity that receives funding from government and corporate partners to support the development of original research and educational content. Our funders and corporate partners do not influence our work, and any resources that offer guidance on specific digital tools and platforms do not constitute an endorsement.

Footer - This Site

  • Careers
  • About Us
  • Contact Us

Footer - About Us

  • Press Centre
  • Copyright Policy
  • Privacy Policy
  • English
  • Français