Advertising and Male Violence
To make students aware of the ways in which male violence is used and promoted in advertising.
Body Positive Ads
This lesson helps students understand the relationship between body image and marketing by exploring Aerie and Dove’s body positive advertising campaigns. Students begin by reading about the impact that body positive advertising campaigns have on companies, as well as on their consumers. Students will then look at body positive ads aimed towards men and read research about how there is a lack of representation in this field. They will then deconstruct a series of traditional ads compared to body positive ones and discuss how marketers target "ideal beauty" messages to both men and women and whether they are effective. Finally, students will evaluate whether body positive ads are effective in general or not through discussion.
Mirror Image - Lesson
In this lesson, students analyze their own body image and consider what they wish they could change.
Parents’ Guide to Cyberbullying
For most youth, the Internet is all about socializing and while most of these social interactions are positive, increasing numbers of kids are using the technology to intimidate and harass others – a phenomenon known as cyberbullying.
Managing Your Family’s Media Time in a World of Screens
This year marks the 20th anniversary of Screen-Free Week (May 4th to 10th), and it’s striking to consider just how our relationship with screen media has changed in that time.
Privacy Pirates
When we think about the privacy risks that youth face online, we tend to think in terms of teens and tweens oversharing on cell phones and social networks. Increasingly, though, children are facing privacy issues younger and younger: according to a 2014 study from the UK, kids aged 13-14 said they were eight and a half years old when they first went online, kids aged 11-12 said they were eight and kids aged nine to ten said they had gone online when they were just six years old.[1]
New tool from Twitter for combatting trolls
One of the challenges of being a parent in a digital age is (a) keeping up with all the new tools and websites and social media channels our kids may or may not be using and (b) keeping track of new developments and updates within existing tools. Honestly, sometimes it feels like I’m trapped inside a 21st century hamster wheel!
Ontario Health Curriculum: Media and Digital Literacy Connections for K-12
The new Ontario Health and Physical Education curriculum released this year by the Ontario Ministry of Education is the first major revision to the subject area in almost 30 years.
Insider Look: Teens & Social Media Workshop for Toronto parents!
Toronto parents: do you want to talk to your kids about their social media use but don’t know how? Get an insider look at what young people are doing online and find out what you need to know to help them navigate their digital world.
Online peer intervention
One of the biggest changes in our understanding of bullying over the past few years has been our increased awareness of the important role that witnesses, or bystanders, play in any bullying situation. Research on offline bullying has shown that witnesses can be just as important as targets or perpetrators in determining how a bullying scenario plays out. This is especially relevant in the case of electronic bullying, where witnesses have many more choices in how they might engage: they can choose to be invisible, to join in anonymously, to re-victimize someone by forwarding bullying material – or they can choose to intervene, to offer support to the person being targeted and to bear witness to what they have seen