Talk Back! How to Take Action on Media Issues gives you the tools to talk back to media companies.
Regulation of television content in Canada is primarily a voluntary system. Broadcasters, cable systems and specialty channels follow voluntary codes of conduct that address issues such as violence, gender representation, ethics, and advertising to children.
Whether it's Darth Vader, the Daleks in Doctor Who or the winged monkeys in The Wizard of Oz, most of us remember seeing something on screen that we could only watch from behind a couch or under one of our parents' coats: in fact, 90 per cent of adults report an enduring memory of having been traumatized as a child by something they saw on television or in a movie. What we may not remember, however, is how serious and persistent the effects of these frightening moments and images can be. As we guide our children through their media experiences, it's important to realize that what they see can lead to problems like vivid nightmares, fear of the dark, having trouble sleeping and refusing to sleep alone.
Teachers who include media literacy in their classrooms often face issues that don’t arise in other subjects. Nothing illustrates this better than the issue of diversity in media. It’s not unreasonable for teachers to see the topic as a can of worms and be concerned about offending students and their parents – not to mention worrying about what the students themselves might say. At the same time, it’s a topic that is simply too important to be ignored: what we see in media hugely influences how we see others, ourselves and the world. As a result, an ability to analyze media depictions of diversity is not only a key element of being media literate, it’s essential to understanding many of the social issues and concerns that we face as citizens. That’s why Media Awareness Network has developed That’s Not Me – a new online tutorial for professional development to help educators and community leaders approach this issue through key concepts of media literacy.
We are Netflix subscribers, and that means we’re no strangers to the Binge Watch. It’s just so easy to curl up on the couch, especially on a rainy day or a sick day, and plug into a show. Each episode plays automatically, one after the other; you don’t even have to move, except to occasionally confirm that you’re still watching when Netflix prompts you, every three episodes or so.