
New tips and resources on screen time for parents
Kids today are using screens more, earlier, and on a wider variety of devices than ever before, and more and more parents are seeking help in taking control of their children’s screen time.

Co-Viewing With Your Kids
One of the most important things you can do to raise media-savvy kids is what’s called shared media engagement. That includes listening to their music, watching TV, movies and videos together, getting to know their favourite apps and playing the games they enjoy. It also includes talking to them about their media lives: what they like, what they’re excited about or looking forward to, and what worries or annoys them. While just being with them is an important step, this is also a great opportunity to help your kids think critically about the media they consume, by asking them questions about it and, sometimes, answering back.
The Medium is the Message
As a family, we’re watching a lot less advertising these days – at least, I thought we were. That’s because most of our family watching is on Netflix, which has no commercials, and the few shows we watch on regular TV are recorded in advance and ads are skipped over. I can easily go months without being aware of what new movies are coming up, which new developments have occurred in the world of toothpaste, and what new packaging strides Coke and Pepsi have made.

Talking to kids about hate in media
Along with images of natural disasters and violence, one all-too-common news item that can be distressing to kids is reports of hate crimes. Seeing or hearing about hate-motivated assaults and vandalism of homes, cemeteries and places of worship in media, can lead to fear and anxiety in young people, especially if they belong to a vulnerable group. In many cases, the effect will be worse because news isn't the only place Canadian kids see hate and racism: almost half see hateful content online at least once a month, and one in six sees it every day.

Managing media in early childhood (birth to 5 years old)
Helping Young Kids Explore Media Safely
Starting around age two, children can begin to explore media. The goal is to build healthy, guided habits.
There are four main strategies to help kids do that. We can:
Curate our kids’ media experiences;
Control who can access our kids and their data;
Co-view media with our kids;
and be our kids’ media Coaches.