Air for sale

Despite a few attempts, air is still free – but airwaves aren't: on January 25th, 2008, the U.S. government began auctioning off rights to frequencies in the 700 megahertz spectrum. These frequencies, which until now have been used to carry broadcast TV signals, are the last important part of the spectrum that will be available for the expanding mobile communications market. These airwaves are being sold (or to be more precise, licensed for ten years) by auction by the Federal Communication Commission – you can watch it gavel-by-gavel at the FCC's Web site. The government hopes to raise $15 billion dollars from the sale, but various factors (particularly the stock market's recent troubles) have kept bidding lower than expected.

Television

Beyond the Screen

Media educator John Pungente's series Beyond the Screen, airing on Bravo!, now has its own Web site, where teachers can find resources and tips on integrating the series into their classrooms. Father John Pungente, a longtime media educator and founding Board member of MNet, planned the series as a follow-up to his acclaimed Scanning the Movies. Like its predecessor, Beyond the Screen is intended as a way of teaching viewers to “read” movies. In Beyond the Screen Pungente uses clips from current movies and interviews with cast and crew to shed light on filmmaking techniques, genre, and theme. The Web site offers showtimes and previews of upcoming episodes and links to teachers' guides. (So far the only guide that's been posted is for Speed Racer, but the guide for The Dark Night should be up shortly; upcoming episodes on Sisterhood of the Traveling Pants and Harry Potter and the Half-Blood Prince should be popular as well.)

Media Production, Movies, Resources, Television

Fear Factor

Halloween is perhaps the most contradictory of the major holidays. Though born in Ireland and other Celtic regions, today it is almost exclusively observed in the form that developed in North America; though closely associated with the imagination, it has been thoroughly commercialized, becoming an opportunity for children to buy costumes and then acquire candy (today it is the second largest commercial holiday in the US, after Christmas); and finally, though it is the holiday most closely associated with children, it is also one that has, traditionally, been all about fear.

Events, Movies, Parents, Resources, Television

Press Play

On Saturday, September 26, 2009, the US network Nickelodeon did something unusual: it switched itself off. This was in observance of the "Worldwide Day of Play," an event Nickelodeon inaugurated in 2004. The network -- along with its sister channels Noggin, the N, and Nicktoons, and their associated Web sites -- went dark for three hours to encourage its young viewers to "ride a bike, do a dance, kick a ball, skate a board, jump a rope, swing a swing, climb a wall, run a race, do ANYTHING that gets you up and playing!"

Events, Internet & Mobile, Marketing & Consumerism, Parents, Professional Development, Television

An inch wide and a mile deep

Surely you've heard of Inspector Spacetime, the cult British TV series that's run (with interruptions) since 1962. It has a tremendously active, engaged fanbase that's created blogs, videos and music devoted to it. Oh, and one more thing -- it never existed. It was made up as a thirty-second gag on the sitcom Community, as a parody-cum-homage of Doctor Who.

Marketing & Consumerism, Television

My So-Called Life as Liz

If you are over twenty years old, you may not be aware of the show My Life as Liz, which is part of MTV's lineup that includes Jersey Shore and The Hills and recently began airing on MTV Canada. My Life as Liz stands out from those others shows for two reasons.

Resources, Television

Secret History of the Credit Card

On March 17th (in most markets) PBS's Frontline will feature The Secret History of the Credit Card, a documentary that looks at how credit cards came to be a nearly ubiquitous part of our lives.

Marketing & Consumerism, Resources, Television

Television Broadcast Ratings - Lesson

This lesson introduces students to the theory behind television ratings and encourages them to explore the commercial pressures driving the medium.

Television

Miscast and Seldom Seen - Lesson

In this lesson students consider how well their favourite TV shows, movies and video games reflect the diversity of Canadian society.

Diversity in Media, Indigenous People, Movies, Persons with Disabilities, 2SLGBTQ+ Representation, Religion, Stereotyping, Television, Video Games, Visible Minorities

Violence on Film: The Ratings Game - Lesson

To introduce students to the rating systems for films, videos and television and to the issues that surround these classifications.

Movies, Television, Violence