Corporate Partnerships
Our corporate partners help us achieve our vision of empowering people to engage with all forms of media confidently and critically.

Our corporate partners help us achieve our vision of empowering people to engage with all forms of media confidently and critically.

This outcome chart contains media-related learning outcomes from the Ontario, Curriculum for English, Grade 10, with links to supporting resources on the MediaSmarts site.

By the end of this course, students will:
Personal Knowledge

Communication involves receiving and expressing meaning (e.g., through reading and writing, viewing and creating, listening and speaking) in different contexts and with different audiences and purposes. Effective communication increasingly involves understanding local and global perspectives and societal and cultural contexts, and using a variety of media appropriately, responsibly, safely, and with a view to creating a positive digital footprint

This year, Canada’s 15th annual Media Literacy Week runs from October 26th to 30th. Co-hosted by MediaSmarts, Canada’s Centre for Digital and Media Literacy, and the Canadian Teachers’ Federation (CTF/FCE), the annual event invites all Canadians - teachers, students of all ages kindergarten to seniors and community groups, libraries, museums, to celebrate by engaging in media and digital literacy activities.

12.1 demonstrate an understanding of self and others, the similarities and differences that exist among people, and apply their understandings in a variety of learning situations
12.1.5 demonstrate socially competent behaviour and digital citizenship
12.1.6 demonstrate an understanding, respect, and recognition of the value of diversity

A Day in the Life of the Jos is a comprehensive digital citizenship tutorial that prepares students in grades six to eight to deal with all of the issues they face when using digital technology – from online privacy, to cyberbullying, to recognizing what’s real and what’s fake online.

In 2016, British Columbia launched a new Applied Design, Skills, and Technologies curriculum which it describes as “an experiential, hands-on program of learning through design and creation that includes skills and concepts from traditional and First Peoples practice; from the existing disciplines of Business Education, Home Economics and Culinary Arts, Information and Communication Technology, and Technology Education; and from new and emerging fields. It fosters the development of the skills and knowledge that will support students in developing practical, creative, and innovative responses to everyday needs and challenges.”

One of the barriers to youth pushing back against prejudice is not wanting to over-react, particularly if they feel their peers were just ‘joking around.’ Humour, however, can often be a cover for intentional bullying and prejudice. In this lesson, students analyze media representations of relational aggression, such as sarcasm and put-down humour, then consider the ways in which digital communication may make it harder to recognize irony or satire and easier to hurt someone’s feelings without knowing it. Students then consider how humour may be used to excuse prejudice and discuss ways of responding to it.