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The Invisible Machine: Big Data and You

In this lesson, students examine a fictional social network profile to learn how online platforms collect data about their users. They then read an article that explains how platforms use this data and explores some of the issues this raises. Finally, they create a mind map of their own online data profile and reflect on how the data they post may be collected and used by others.

Internet & Mobile, Online Marketing, Privacy, Social Networking

Family Guidelines for New Tech Devices

MediaSmarts’ research has shown that kids with rules in the home about tech use are less likely to do things like post their contact information, visit gambling or pornography sites and talk to strangers online. Having a family agreement or set of rules for using devices is also a great way for parents and kids to work together on how to be safe, wise and responsible online.

Cell Phones and Texting, Cyberbullying, Digital Citizenship, Digital Health, Internet & Mobile, Online Ethics, Social Networking

Science 8

Strand: Scientific Literacy

Big Idea: Sensemaking

Skill Descriptor:

Analyze and interpret qualitative and quantitative data to construct explanations and conclusions.  

Achievement Indicators:

Teaching Media: Thinking About Media

In this lesson, children begin to think about basic concepts such as how audiences interpret meaning, and the constructed world of television and film.

Movies, Television

Camera Shots

In this lesson, students learn how film and related media use camera angles, distance and movement to tell a story. Students review various film techniques that are used to create visual meaning and then apply them by creating a six-shot storyboard that tells a complete story.

Media Production, Movies, Television

Junk Food Jungle

This lesson familiarizes children with how and why “junk food” is advertised to kids. The lesson starts with an introduction to advertising and a discussion of the gimmicks involved in food advertising to kids. Students discuss the various foods they see advertised in their daily lives versus the ones they don’t see, drawing important points from this data. With this information in mind, students complete an advertising log and also choose an advertisement and analyzing its subject matter in relation to what they have just learned.

Food Marketing, Marketing & Consumerism, Television

Diversity and Media Ownership

In this lesson students are introduced to the media literacy key concepts that “media are created to re-present reality” and “media are influenced by commercial considerations.”

Diversity in Media, Stereotyping

The Impact of Gender Stereotypes - Lesson

This is the third of three lessons that address gender stereotypes. The objective of these lessons is to encourage students to develop their own critical intelligence with regard to culturally inherited stereotypes, and to the images presented in the media - film and television, rock music, newspapers and magazines.

Body Image, Gender Representation, Stereotyping

Beyond Media Messages: Media Portrayal of Global Development

In this three-day unit, students assess media coverage of natural disasters and their aftermath. Students explore how sensationalism plays a role in determining what is newsworthy, and how that can distort our perception of issues in developing nations.

Authenticating Information, Global Development Portrayal, Journalism & News, Stereotyping

Social Media - Introduction

Social media is best understood as a collection of capabilities, or affordances, overlaid on various platforms. Instagram, for instance, is a platform for visual and video media with social media capabilities, while Scratch is a gaming platform with social media capabilities. It represents a major change from older media, shifting from one-way communication to a decentralized network where everyone can be a producer.

Social Networking

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