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People with a disability: left behind by the Media Age? (Part Two)

In the first part of this blog we looked at some of the challenges and barriers facing people with disabilities when it comes to the Internet and other new media. In this final part we turn to possible strategies for making the virtual world fully accessible to all.

Human Rights, Internet & Mobile, Resources, Stereotyping, Video Games

The impact of stereotyping on young people

Generations of North American children have grown up watching “cowboys and Indians” films and TV shows and reading books such as The Adventures of Tom Sawyer and Little House on the Prairie. Popular films and novels reinforced the notion that Indigenous people existed only in the past—forever chasing buffalo or being chased by the cavalry. These images showed them as destined to remain on the margins of “real” society. Such impressions and childhood beliefs, set at an early age, are often the hardest to shake: as Anishinaabe writer Jesse Wente explains, “In the absence of appropriate representations of Indigenous Peoples in the media, misrepresentations become the accepted ‘truth.’”[1]

Indigenous People, Diversity in Media, Stereotyping

2SLGBTQ+ Representation in Advertising

As in other media, 2SLGBTQ+ people have gained a greater and more widely visible presence within the advertising world, with ad agencies courting the “Pink Dollar.” This is not surprising, considering that the 2SLGBTQ+ audience is estimated to be worth around $917 million in buying power.[1]

Diversity in Media, Marketing & Consumerism, 2SLGBTQ+ Representation, Stereotyping

Resisting Stereotypes and Working for Change

Although many concerns remain about how gender represented in media, there are signs that things are changing. Roles for women on television, in particular, have become much more varied and complex in the last decade, ranging from the conflicted Star Wars hero Ahsoka to Marvel characters such as Echo and Ms. Marvel to more realistic characters like Never Have I Ever’s Devi, while a growing number of movies and TV shows are questioning narrow definitions of masculinity.

Gender Representation, Stereotyping

The Economics of Gender Stereotyping

"We are experiencing a sea change with women and movies, a shift in numbers but also in consciousness. Female-driven movies, from women filmmakers and not, open weekly and are greeted as a matter of course rather than as aberrations; some dominate the box office, and a handful are enlivening the awards season. Despite continuing biases and barriers, women are now directing movies with a variety of budgets, topics and casts."

Gender Representation, Stereotyping

Miscast and Seldom Seen - Lesson

In this lesson students consider how well their favourite TV shows, movies and video games reflect the diversity of Canadian society.

Diversity in Media, Indigenous People, Movies, Persons with Disabilities, 2SLGBTQ+ Representation, Religion, Stereotyping, Television, Video Games, Visible Minorities

Once Upon a Time

In this lesson, students become aware of the idea of stereotyping and the role that stereotypes play in the stories and movies that they enjoy.

Stereotyping

What do Halloween costumes say?

This activity, adaptable across grades, is designed to help students look critically at the Halloween costumes marketed to them.

Marketing & Consumerism, Stereotyping

Framing the News

In this lesson, students consider the idea that a news source can be “accurate but misleading” through the concept of framing. Students learn about the different ways that news stories may be framed, identify examples of framing in a news story, then find and evaluate examples of framing in news stories on a particular issue.

Diversity in Media, Indigenous People, Journalism & News, Persons with Disabilities, Privilege in the Media, 2SLGBTQ+ Representation, Religion, Stereotyping, Visible Minorities

Learning Gender Stereotypes

This is the second of three lessons that address gender stereotypes. The objective of these lessons is to encourage students to develop their own critical intelligence with regard to culturally inherited stereotypes, and to the images presented in the media - film and television, rock music, newspapers and magazines.The lesson begins with a review of stereotypes that are associated with men and women and their possible sources - including the role of the media. Students deconstruct a series of advertisements based on gender representation and answer questions about gender stereotyping about articles they have read.

Gender Representation, Movies, Stereotyping

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