Skip to main content
  • English
  • Français
Home
Donate
  • Home
  • Digital Media Literacy
    • General Information
    • Media Issues
    • Digital Issues
    • Educational Games
    • Media Literacy Week
    • Workshops
  • Research and Evaluation
    • Our Approach
    • What We Do
    • Research Reports
    • Young Canadians in a Wireless World
  • For Parents
  • Teacher Resources
    • Find Lessons & Resources
    • Digital Media Literacy Outcomes by Province & Territory
    • Digital Media Literacy Framework
    • Media Literacy 101
    • Digital Literacy 101
  • Blog
  • Get Involved
    • Become a donor
    • Become a volunteer
    • Become a Corporate Partner
    • Media Literacy Week
    • Digital Citizen Day
    • Canada AI Literacy Day
    • MediaSmarts at 30
    • Teen Fact-Checking Network

Breadcrumb

  1. Home

The social media industry

The social media industry represents a profound transformation of the traditional media landscape, moving from hierarchical, one-way communication to decentralized, interactive digital networks.[1] Today’s dominant platforms are best defined as "two-sided platforms that primarily host user-generated content distributed via algorithms, while allowing for interactions among users.”[2] This highly interactive and networked environment has created immense wealth for the platform operators while simultaneously establishing

Social Networking

Social Media - Introduction

Social media is best understood as a collection of capabilities, or affordances, overlaid on various platforms. Instagram, for instance, is a platform for visual and video media with social media capabilities, while Scratch is a gaming platform with social media capabilities. It represents a major change from older media, shifting from one-way communication to a decentralized network where everyone can be a producer.

Social Networking

Are you needing a break from your phone? Same.

Was “digital detox” or “reduce screen time” on your New Year’s resolution list, but it’s not really happening? Maybe you’ve been glued to recent world events or news happening right in Canada and feel like you can’t put the phone down? You aren’t alone. 

Digital Health, Parents, Social Networking

Building your brand: Establishing a positive presence online

Like it or not, if you use the Internet you have an online identity. Some people call this your "brand." What's a brand? Think about a brand of soft drink, or computer, or jeans, or a band or a sports team. You probably have a certain idea about each one – what it's like, who buys it, and so on.

Digital Citizenship, Internet & Mobile, Social Networking

Social networks: How Facebook changed the Internet

It's been a busy few months for Facebook: a government investigation, another in a seemingly endless series of changes to the site's privacy controls, a New Yorker profile of its famously publicity-shy founder and the upcoming release of The Social Network, a thoroughly unauthorized account of its early days. With all of the publicity and controversy around Facebook – not to mention its still-growing popularity – it's almost impossible to remember what online life was like before it. In fact, it's not much of an exaggeration to say that those who began using the Internet after the introduction of Facebook and its competitors do so in a way that is fundamentally different from older users.

Internet & Mobile, Social Networking

Whac-A-Mole: Keeping up with your kids’ apps and websites

I’ve already written about YouTube and Instagram, but today I wanted to share some information about four other popular sites and apps that are on my radar right now: Snapchat, Vine, Tumblr and ask.fm.

Internet & Mobile, Parents, Social Networking

Gone in Sixty Seconds: The Sociology of Snapchat

Snapchat, the mobile app that lets users send "self-destructing" photos, has the distinction of being the only digital tool that does not have a single redeeming feature. While the moral panic associated with blogs, cell phones, social networks and online games has largely faded in grudging recognition of their more positive uses (indeed, research shows that many parents have actually helped their children lie about their age register for Facebook accounts), Snapchat is seen as the Q-tip of the digital age: its sole function is to do the thing that you're warned not to do on the box.

Cell Phones and Texting, Internet & Mobile, Parents, Privacy, Social Networking

Social Media in the Classroom

When I finished Grade 11 in June, I reflected on what I had learned in the past school year. I was taught how to solve quadratic equations, the origins of world religions and studied the Canadian Charter of Rights and Freedoms. Oh and I know the legal requirements of marriage! But there was something I wasn't taught. Scrolling down my Twitter timeline, it hit me -- why was I never taught anything about social media?

Social Networking

Incorporating Social Media in Your Classroom

Using social media in the classroom isn’t a complex feat, even though it may seem that way. What I think is a great idea is to instill social media literacy in students by crafting assignments around Twitter, Pinterest or Tumblr, for example. I’ve compiled a list of four tips to help you do just that:

Social Networking

Pagination

  • First page « First
  • Previous page ‹‹
  • Page 1
  • Page 2
  • Current page 3
  • Page 4
  • Page 5
  • Page 6
  • Page 7
  • Page 8
  • Page 9
  • …
  • Next page ››
  • Last page Last »

Resource Type

  • Article
  • Blog entry
  • Game
  • Guide
  • Lesson Plan
  • Resources Listing Page
  • Tip Sheet
  • Tutorials & Workshops

Filter by Categories

  • 2SLGBTQ+ Representation
  • Alcohol Marketing
  • Artificial intelligence
  • Audio Media
  • Authenticating Information
  • Blogging
  • Body Image
  • Cell Phones and Texting
  • Comics
  • Crime Portrayal
  • Cyberbullying
  • Cyber Security
  • Digital Citizenship
  • Digital Health
  • Diversity in Media
  • Environment
  • Events
  • Excessive Internet Use
  • File Sharing
  • Food Marketing
  • Gender Representation
  • Global Development Portrayal
  • Human Rights
  • Indigenous People
  • Instant Messaging
  • Intellectual Property
  • Internet & Mobile
  • Journalism & News
  • Marketing & Consumerism
  • Media Literacy 101
  • Media Production
  • Movies
  • Music
  • Online Ethics
  • Online Gambling
  • Online Hate
  • Online Marketing
  • Parents
  • Persons with Disabilities
  • Podcasts
  • Pornography
  • Privacy
  • Privilege in the Media
  • Professional Development
  • Religion
  • Resources
  • Sexting
  • Sexual Exploitation
  • (-) Social Networking
  • Sports
  • Stereotyping
  • Television
  • Tobacco Marketing
  • Video Games
  • Video Sharing
  • Violence
  • Visible Minorities
  • Young Canadians In A Wired World

Sign up & Follow Us

Stay informed with daily news and updates!

Learn More

Stay connected with us on social media!

How to Support Us

Interested in supporting MediaSmarts? Find out how you can get involved. Charitable Registration No. 89018 1092 RR0001

Learn More

Find Teacher Resources

Corporate Partners

  • APTN
  • Bell
  • Google
  • Meta
  • NFB
  • TELUS Friendly Future Foundation
  • TikTok
  • YouTube

MediaSmarts

MediaSmarts is a non-partisan registered charity that receives funding from government and corporate partners to support the development of original research and educational content. Our funders and corporate partners do not influence our work, and any resources that offer guidance on specific digital tools and platforms do not constitute an endorsement.

Footer - This Site

  • Careers
  • About Us
  • Contact Us

Footer - About Us

  • Press Centre
  • Copyright Policy
  • Privacy Policy
  • English
  • Français