Parents could be forgiven for thinking that our children are born media literate. Kids take to digital devices like the proverbial ducks to water, quickly becoming expert at finding the videos and games they want, and it’s a rare baby shower that doesn’t feature Elsa or Elmo in one form or another.
I think every kid should know how to swim. It’s one of those crucial life skills that must be in everyone’s arsenal. That’s why my husband and I introduced our kids to water at the earliest possible opportunity. First in the bath and the shower (okay, so maybe these are more about hygiene), and then we graduated to sprinklers and inflatable pools, wading pools, beaches, and lakes. As soon as the kids were old enough we signed them up for swimming lessons.
Two important ideas relating to teens are the imaginary audience and the personal fable. The imaginary audience makes them overestimate how much attention other people are paying to them. This makes them more self-conscious and leads them to think of privacy primarily in terms of impression management – trying to control how others see them. The personal fable makes teens see themselves as the main character of a story and, as a result, leads many to believe that bad things will simply not happen to them.
My teens are still young and new to social media, so until now, we’ve mostly been focusing on the risks. Our main message to them has been to be careful, and that less time online is always better.
Teachers who include media literacy in their classrooms often face issues that don’t arise in other subjects. Nothing illustrates this better than the issue of diversity in media. It’s not unreasonable for teachers to see the topic as a can of worms and be concerned about offending students and their parents – not to mention worrying about what the students themselves might say. At the same time, it’s a topic that is simply too important to be ignored: what we see in media hugely influences how we see others, ourselves and the world. As a result, an ability to analyze media depictions of diversity is not only a key element of being media literate, it’s essential to understanding many of the social issues and concerns that we face as citizens. That’s why Media Awareness Network has developed That’s Not Me – a new online tutorial for professional development to help educators and community leaders approach this issue through key concepts of media literacy.
Our youngest daughter, who is in Grade Seven this year, is moving up the social media ladder.
She has her own tablet to use on the Wi-Fi at home and recently got her own Instagram account. She’s really loving the ability to share pics with her friends and chat with them online – especially because her two older siblings have been Instagramming and texting for at least three years now.
A few years ago, I mostly stopped using filters on my Instagram photos and stories. I had been using ones that weren’t intentionally changing the way I looked - or at least, I wasn’t trying too hard for that. I was selecting ones that bettered my lighting or made me look less tired.
The theme of this year’s Media Literacy Week, “What’s Being Sold: Helping Kids Make Sense of Marketing Messages” is one I personally feel strongly about. After all, I’ve spent my entire career working in all aspects of marketing and communications. At the Canadian Internet Registration Authority (CIRA), I’m responsible for the department filled with people who are experts in advertising and communications, social media and public relations.
I have teens, but up until recently they didn’t have social media accounts (although, I suppose Discord may count as one).
They hadn’t had much interest in the past, other than a few requests for Snapchat and Instagram that came and went almost as quickly as they were mentioned. But recently, my eldest asked again about Instagram and through conversations together it seemed like the logical time to get one.
We’re living in a strange and uncertain time. Already, as parents, we’re feeling our way to the right set of rules and guidelines for screens and social media. But now that we’re facing an extended time of quarantine and social distancing, the rules are bending and changing every day.