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Resources for Teachers - Marketing & Consumerism

Resources for Parents - Marketing & Consumerism

Resources for Parents - 2SLGBTQ+ Representation

Resources for Teachers - 2SLGBTQ+ Representation

That's Not Me: Diversity and Media

The That’s Not Me tutorial focuses on the role that mainstream media play in shaping our perceptions about diversity. The tutorial explores what we see – and what we don’t see – on TV and in newspapers, video games, movies, the internet and other media. The tutorial looks at common trends in media portrayals of diversity and examines the reasons behind these trends; explores some of the factors behind media bias when covering diversity issues; and talks about the importance of media education to talking about diversity issues and empowering young people to take action.

Diversity in Media, Indigenous People, Media Literacy 101, Persons with Disabilities, 2SLGBTQ+ Representation, Religion, Stereotyping, Visible Minorities

Dinner table talk about passwords

In my previous post I briefly mentioned the issue of passwords. The topic of passwords may not be as top-of-mind as sexting or bullying, but it’s important, and it definitely deserves some attention at home. Consider this the next topic for your dinnertime conversation.

Parents, Privacy, Young Canadians In A Wired World

What’s the best age to give a kid an iPod touch?

This is a question I get asked a lot, and to be honest, I don’t think there’s an easy answer. Every kid is different and every family has different thoughts and experiences.

Cell Phones and Texting, Parents

Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns - Lesson

In this lesson, students explore a variety of anti-drinking and alcohol awareness campaigns in order to determine their effectiveness. Students will deconstruct the different approaches that have been used by various organizations to reach teens and young adults and will debate those techniques that are most likely to resonate with youth. In a summative activity, groups of students create and implement an alcohol awareness campaign for students.

Alcohol Marketing, Marketing & Consumerism, Television

Managing Media: Back to School Tips for Parents (2014)

he beginning of another school year is here, and as it does many parents are beginning to wonder how they can help their kids ease out of summertime media habits. In addition to having to establish new rules for media use, parents may also face a barrage of requests and questions from their kids regarding digital technology, such as: Am I old enough to have a cell phone? Can I bring it to school? How about my iPod? What about Facebook or Twitter – all my friends are on them, I need to use them to talk about my homework!

Cell Phones and Texting, Parents, Social Networking

Kids, Alcohol and Advertising - Lesson 2: Young Drinkers

In this lesson, students learn why the alcohol industry needs replacement (new) drinkers and how it exploits the needs and desires of young people in order to foster brand loyalty.

Alcohol Marketing, Marketing & Consumerism

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