Talk Back! How to Take Action on Media Issues

Talk Back! How to Take Action on Media Issues gives you the tools to talk back to media companies.

Transgender Representations in TV and Movies

In this lesson, students are introduced to concepts of gender identity and gender expression and learn about common portrayals of trans people in movies and TV shows.

Editing Emotions

In this lesson, students learn about the history of film editing and how shot composition, juxtaposition of images and the use of rhythm and repetition in film editing can affect the emotional impact of a film. Students begin by watching a video on the basics of film editing and answering questions to aid their comprehension. They then view and analyze a slideshow demonstrating basic ways in which the "building blocks" of film editing can affect a film's emotional impact, and discuss how this can affect a film's rating. Finally, students create their own film and/or storyboard, using the editing techniques they've learned to produce different emotional effects with the same collection of shots.

Film Classification Systems in Québec

In this lesson students learn about the systems used to classify films, TV programs and video games. Students are asked to take a critical look at the criteria applied to classify these media products, and then take into account and discuss the underlying social and political aspects arising from those systems.

Teen Focus in a Many Media World

My middle daughter, age 13, read the novel The Outsiders last year. She loved it, and like any good mom who was raised in the 1980s, I bought her a DVD copy of the classic movie. She loved the film version, too.

Talking to kids about vaping

Even though you're competing against peer pressure and million-dollar marketing campaigns, research has shown that kids are less likely to get involved in smoking or vaping if they've discussed them with their parents. Talking to our kids about tobacco and cannabis advertising will help them to recognize when they're being advertised to and identify the tricks companies use to normalize teen smoking and vaping, and make their products seem safer and less addictive than they really are.

Here are some tips on talking to kids about vaping, tobacco and cannabis advertising.

Media Literacy for the 2024 Provincial General Election in British Columbia

This lesson package is designed to be modular, allowing teachers to choose activities that are most relevant to their students. The lesson includes: an opening “minds on” activity that introduces essential concepts of election-related misinformation, helps students retrieve prior knowledge, and shows the relevance of the topic;  several activities which teachers can choose from based on the needs and context of their classes; a closing activity that introduces students to different strategies for verifying election-related information, including the idea of turning to a best single source (in this case, Elections BC). They then learn and practice engaging in active citizenship by responding to election-related disinformation.

Advertising is changing – how is it affecting us and our kids? 

Advertising has been constant for years even when it shows up in different media. But are people becoming more conscious of ads (especially with efforts to not target kids) or has the integration of ads into social media and influencer marketing made them harder to spot?

More isn’t better during the holidays 

The holiday season is meant to be a time of joy, comfort, and togetherness. However, we also know it brings about stress too. It can be far too easy to get swept up in shopping and buying, and so the season can leave us feeling far too Grinch-like (before his heart grew in size, of course).

Media Safety Tips: Early childhood (birth to 5 years old)

Media risks

The risks that kids encounter in media fall into four categories:

Content risks, where kids are exposed to or engage with harmful content such as violence, hate, or sexualized media 

Conduct risks that come from what kids do or how they interact with other users 

Consumer risks related to money, advertising, and data collection