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Relationships and Sexuality in the Media

In this lesson, students learn to question media representations of gender, relationships and sexuality. After a brief “myth busting” quiz about relationships in the media and a reminder of the constructed nature of media products, the teacher leads the class in an analysis of the messages about gender, sex and relationships communicated by beer and alcohol ads. Students analyze the messages communicated by their favourite media types and then contrast it with their own experience.

Alcohol Marketing, Digital Health, Gender Representation, Marketing & Consumerism, Movies, Pornography, Sexting, Television

Mirror Image: Reflections on Gender and Media

From the tablet to the TV screen, media are a huge influence on how we see ourselves and our world. Nowhere, perhaps, is that more true than when it comes to gender: media provide many of our ideas of what “male” and “female” are, and many of our models of how to behave, what to avoid doing, and whom to emulate in order to play the role we’ve been assigned. 

Alcohol Marketing, Gender Representation, 2SLGBTQ+ Representation, Stereotyping, Television

Wacky Media Songs: Finding and Verifying

Level: Grade K to 3

About the Author: Matthew Johnson, Director of Education, MediaSmarts.

Duration: 10-15 minutes per activity

This lesson is part of USE, UNDERSTAND & ENGAGE: A Digital Media Literacy Framework for Canadian Schools.

Authenticating Information, Cyber Security, Internet & Mobile, Journalism & News, Marketing & Consumerism, Media Literacy 101

Wacky Media Songs: Privacy and Security

This lesson series contains discussion topics and extension activities for teachers to integrate the TVOKids Original series Wacky Media Songs. This lesson focuses on essential skills for managing students’ privacy, reputation and security online such as making good decisions about sharing their own content, understanding data collection techniques, protecting themselves from malware and other software threats, and being aware of their digital footprint.

Cyber Security, Internet & Mobile, Online Ethics, Privacy

Wacky Media Songs: Community Engagement

This lesson series contains discussion topics and extension activities for teachers to integrate the TVOKids Original series Wacky Media Songs. This lesson focuses on students’ ability to influence positive social norms in online spaces and to speak out as active, engaged citizens.

Authenticating Information, Cyber Security, Digital Citizenship, Internet & Mobile, Marketing & Consumerism, Online Ethics

How Young Canadians Get Their Online Media

TV, music and movies have been a central part of young people’s lives for generations, and the Internet has only intensified that by delivering all of those directly to our homes – legally and illegally.

Cyber Security, Digital Citizenship, Intellectual Property, Internet & Mobile, Young Canadians In A Wired World

Kids, Alcohol and Advertising - Lesson 4: Interpreting Media Messages

In this lesson, students investigate the importance of branding and messaging, especially as they relate to parity products such as beer and alcohol.

Alcohol Marketing, Marketing & Consumerism

Cyber Security: Special Issues for Young Children

Children may be particularly at risk online because they’re not always aware of the risks associated with what they’re doing. For that reason, children need close supervision when using digital devices and also need to be taught basic cyber security skills as early as possible.

Cyber Security, Digital Citizenship, Internet & Mobile

Protecting Your Privacy on Commercial Apps and Websites

Almost all of kids’ favourite apps and websites make money from targeted advertising, which uses their personal information to choose which ads to show them. Many of them also sell the data they collect to data brokers, which use information from many sources to make detailed profiles of users. Some also share it with other apps that are owned by the same company, such as Google and YouTube or Instagram and Facebook. 

Cyber Security, Internet & Mobile, Online Marketing, Privacy

Cyber Security: Spam, Scams, Frauds and Identity Theft

Spam, online scams and frauds, identity theft and issues related to online purchases are a serious issue in the online world. Navigating the Web while avoiding these threats can be a challenging task.

Cyber Security, Digital Citizenship, Internet & Mobile

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