Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns - Lesson
In this lesson, students explore a variety of anti-drinking and alcohol awareness campaigns in order to determine their effectiveness. Students will deconstruct the different approaches that have been used by various organizations to reach teens and young adults and will debate those techniques that are most likely to resonate with youth. In a summative activity, groups of students create and implement an alcohol awareness campaign for students.
Media Literacy Week: Youth & Social Networking - Creative, Connected and Collaborative
This November 3-7, thousands of students, educators, parents and community organizations will join MediaSmarts and the Canadian Teachers’ Federation (CTF) in marking Canada’s 9th annual Media Literacy Week.
Kids, Alcohol and Advertising - Lesson 2: Young Drinkers
In this lesson, students learn why the alcohol industry needs replacement (new) drinkers and how it exploits the needs and desires of young people in order to foster brand loyalty.
Think Before You Share for Safer Internet Day 2015!
February 10 is Safer Internet Day (#SID2015): an annual international event organized by InSafe to help promote safer and more responsible use of online technologies, especially by young people. MediaSmarts and Facebook want you to help us mark the day by reminding youth to “think before they share” online!
Half Girl, Half Face Workshop
Intended for girls in grades 7-9, Half Girl, Half Face explores many of the online image issues teenage girls may encounter when they use digital media – particularly social networks.
Managing Your Family’s Media Time in a World of Screens
This year marks the 20th anniversary of Screen-Free Week (May 4th to 10th), and it’s striking to consider just how our relationship with screen media has changed in that time.
Mark your calendars for Media Literacy Week 2015!
This November 2-6, students, educators, parents and community organizations across the country will join MediaSmarts and the Canadian Teachers' Federation (CTF) in marking Canada’s 10th annual Media Literacy Week (#medlitweek).
Ontario Health Curriculum: Media and Digital Literacy Connections for K-12
The new Ontario Health and Physical Education curriculum released this year by the Ontario Ministry of Education is the first major revision to the subject area in almost 30 years.