Gender and Tobacco - Lesson
In this lesson, students explore gender-related influences on smoking.
In this lesson, students explore gender-related influences on smoking.
Understanding Brands is the third in this series and is intended as a stepping stone to Lesson 4, Interpreting Media Messages. In this lesson, students learn about the importance of branding for developing customer loyalty and recognition of products.
This activity helps teenagers develop an awareness of marketing tactics aimed at teens through the creation of their own mock advertising campaigns.
Even though you're competing against peer pressure and million-dollar marketing campaigns, research has shown that kids are less likely to get involved in smoking or vaping if they've discussed them with their parents. Talking to our kids about tobacco and cannabis advertising will help them to recognize when they're being advertised to and identify the tricks companies use to normalize teen smoking and vaping, and make their products seem safer and less addictive than they really are.
Here are some tips on talking to kids about vaping, tobacco and cannabis advertising.
Recently our youngest, who is 14, decided she wanted to watch Keeping Up with The Kardashians.
If you have children who have access to a phone and the ability to text, you may be venturing into a completely new area of communication with them. Have you noticed emoji replies? Or abbreviated statements? GIF-only responses or memes that you have to Google to understand? You aren’t alone.
So what should parents make of this?
We have a few smartphone rules in our house: no phones after 9:30 p.m., no phones at the dinner table or other family events, and no phones in bedrooms.