Outcome Chart - Nunavut - Grade 11

This outcome chart contains media-related learning outcomes from the Nunavut curriculum, with links to supporting resources on the MediaSmarts site.

Outcome Chart - Nunavut - Grade 12

This outcome chart contains media-related learning outcomes from the Nunavut curriculum, with links to supporting resources on the MediaSmarts site.

Speak Up! Your guide to changing the world, online and off

Thanks to the internet and social media like Instagram, Snapchat or TikTok, it’s easier than ever to share your views and encourage others to join you in making change. And, due to research conducted as part of the Digital Ecosystem Research Challenge (DERC), we know a lot about how some Canadians are using digital media to get involved in politics. This guide will help show you the ways you can use social networks to make your voice heard and make a difference.

Outcome Chart - Manitoba - English Language Arts 11

This outcome chart contains media-related learning outcomes from the Manitoba, Senior 3 (Grade 11) English Language Arts curriculum, with links to supporting resources on the MediaSmarts site.

Outcome Chart - Ontario - History CHT3O: World History Since 1900: Global and Regional Interactions

This chart contains media-related learning outcomes from Ontario, Curriculum for History CHT3O: World History Since 1900: Global and Regional Interactions, with links to supporting resources on the MediaSmarts site.

Viral marketing alert

Ads like the one above have been appearing in public transit systems in Ottawa, Toronto and other Ontario cities over the last month, supposedly promoting a drug called “Obay” which prevents teenagers from having their own thoughts, hopes and dreams. It's a classic example of viral marketing: an ad campaign that doesn't actually name the product or service being promoted, but rather tries to get people talking about it in the hopes that when the product is finally unveiled the effect will be greater than a traditional ad campaign could have managed.

Media Literacy Week: Protecting and empowering students in the digital age

Guest blog by Patricia Kosseim, Information and Privacy Commissioner of Ontario  

Body image – Digital media

Digital media such as social networks and video games have become increasingly important in the lives of children and youth. Even when young people are consuming other media, such as TV, music and movies, they’re likely to be doing it through the internet. As well, nearly all the media they consume, from TV shows to toys, have web pages, virtual worlds, video games or other digital spinoffs associated with them.

Covering controversy

The hottest media story in the past week has been the instantly infamous New Yorker cover portraying Barack Obama and his wife Michelle as terrorists. Though the Obama campaign has been measured in its response, media outlets – and particularly bloggers – have been vocal in their disapproval. Some have suggested that the cover crosses the line from satire into hate speech, while others accuse TheNew Yorker of giving ‘aid and comfort to the enemy' by visually depicting the smears and misconceptions that have been aimed at the candidate.

Outcome Chart - Alberta - Social Studies 30-2 - Grade 12

This outcome chart contains Media literacy learning expectations from the Alberta social studies curriculum, with links to supporting resources on the MediaSmarts site.

Dimensions of Thinking

S.1 develop skills of critical thinking and creative thinking: