Skip to main content
  • English
  • Français

Footer Social Media Icons

  • Facebook
  • Twitter
  • YouTube
  • Instagram
  • RSS
  • TikTok
Home
  • Home
  • Digital Media Literacy
    • General Information
    • Media Issues
    • Digital Issues
    • Educational Games
    • Media Literacy Week
    • Workshops
  • Research and Evaluation
    • Our Approach
    • What We Do
    • Research Reports
    • Young Canadians in a Wireless World
  • For Parents
  • Teacher Resources
    • Find Lessons & Resources
    • Digital Media Literacy Outcomes by Province & Territory
    • Digital Media Literacy Framework
    • Media Literacy 101
    • Digital Literacy 101
  • Blog
  • Get Involved
    • Become a donor
    • Become a volunteer
    • Become a Corporate Partner
    • Media Literacy Week
    • Teen Fact-Checking Network

Breadcrumb

  1. Home

Favourite Sports and Athletes: Introduction to Sports Media - Lesson

This lesson develops a beginning awareness by students of how they feel towards, and respond to, different sports, and how the media represents athletics.

Diversity in Media, Gender Representation, Marketing & Consumerism, Sports, Television, Violence

Sexting: Shifting the Focus from Victim-Blaming to Respect and Consent

Few issues capture our anxiety about young people and digital media so perfectly as sexting. As with technologies at least as far back as the telegraph, much of this anxiety has focused specifically on girls and women.

Cell Phones and Texting, Cyberbullying, Digital Citizenship, Gender Representation, Internet & Mobile, Sexting, Sexual Exploitation, Social Networking

$uper Bowl

The Super Bowl has long been seen as the “tent pole” of American consumer culture: an annual game that routinely pulls in viewers at a scale otherwise achieved only by one-off events like series finales and celebrity car chases. It actually drives sales of TVs: the Retail Advertising and Marketing Association reports that 2.5 million people plan to buy a new TV for the express purpose of watching the game, part of an overall $8.7 billion in Super Bowl-related consumer spending.

Marketing & Consumerism, Sports

Violence in Sports

In this lesson, students explore the gratuitous use of violence in sports.

Sports, Television, Violence

Sports Personalities in Advertising

In this lesson students explore the relationship between athletes and advertising through a number of different activities.

Marketing & Consumerism, Sports

Talking to your kids about pornography

It is natural for adolescents to be curious about sex: MediaSmarts’ research suggests that one in six grade 7- 11 students use the Internet to look for information about sexual health. Twenty percent of kids that age look for pornography online, but a third see it without looking for it — and close to half take steps to keep from seeing it.

Cell Phones and Texting, Digital Citizenship, Internet & Mobile, Pornography, Sexual Exploitation, Social Networking, Young Canadians In A Wired World

How to Talk To Your Kids About Body Image During the Olympic Games

In ancient times the Olympics were a time when all nations – all Greek nations, anyway – would put away their differences and compete in almost every human activity, from poetry to the ferocious no-rules wrestling event called pankration. Being the very best that humans could be was seen as the best way to honour the gods of Olympus. Though we’ve dropped the poetry and the blood sports, people watching the swimming or volleyball events might wonder if we're on the way to bringing back the ancient tradition of competing in the nude. Revealing outfits – like those designed by Lululemon for the Canadian beach volleyball team – may be practical for those events, but they also shine a light on how dressing for sports can make us feel about ourselves. After all, it's hard to feel good about your own body when you've just spent an hour watching the most perfect physiques in the world nearly naked.

Body Image, Gender Representation, Journalism & News, Parents, Sports, Television

Sexting and youth: Confronting a modern dilemma

It’s hard to think of a recent digital technology issue that’s captured the public imagination more than sexting. This may be because it combines elements of the classic moral panic with more modern “technopanic,” provoking worries not just about the morality of our children – and, in particular, young girls – but also about the possible effects of technology on how we grow, think and behave. As with most panics, of course, the issue is substantially more complicated and less sensational than we perceive it to be, and while it’s unlikely that our worries about sexting will ever seem in retrospect to be as absurd as our grandparents’ fears about crime comics, MediaSmarts’ new data shows that many of our beliefs and assumptions on the subject need closer examination.

Cell Phones and Texting, Digital Citizenship, Internet & Mobile, Sexting, Sexual Exploitation, Social Networking

Resource Type

  • Blog entry
  • Lesson Plan
  • Tip Sheet

Filter by Categories

  • 2SLGBTQ+ Representation
  • Alcohol Marketing
  • Artificial intelligence
  • Authenticating Information
  • Body Image
  • Cell Phones and Texting
  • Comics
  • Crime Portrayal
  • Cyberbullying
  • Cyber Security
  • Digital Citizenship
  • Digital Health
  • Diversity in Media
  • Environment
  • Events
  • Excessive Internet Use
  • Food Marketing
  • Gender Representation
  • Global Development Portrayal
  • Human Rights
  • Indigenous People
  • Instant Messaging
  • Intellectual Property
  • Internet & Mobile
  • Journalism & News
  • Marketing & Consumerism
  • Media Literacy 101
  • Media Production
  • Movies
  • Music
  • Online Ethics
  • Online Gambling
  • Online Hate
  • Online Marketing
  • Parents
  • Persons with Disabilities
  • Pornography
  • Privacy
  • Privilege in the Media
  • Professional Development
  • Religion
  • Resources
  • Sexting
  • (-) Sexual Exploitation
  • Social Networking
  • (-) Sports
  • Stereotyping
  • Television
  • Tobacco Marketing
  • Video Games
  • Violence
  • Visible Minorities
  • Young Canadians In A Wired World

Sign up & Follow Us

Stay informed with daily news and updates!

Learn More

Stay connected with us on social media!

How to Support Us

Interested in supporting MediaSmarts? Find out how you can get involved. Charitable Registration No. 89018 1092 RR0001

Learn More

Find Teacher Resources

Corporate Partners

  • APTN
  • Bell
  • Google
  • Meta
  • NFB
  • TELUS Wise
  • TikTok
  • YouTube

MediaSmarts

MediaSmarts is a non-partisan registered charity that receives funding from government and corporate partners to support the development of original research and educational content. Our funders and corporate partners do not influence our work, and any resources that offer guidance on specific digital tools and platforms do not constitute an endorsement.

Footer - This Site

  • Careers
  • About Us
  • Contact Us

Footer - About Us

  • Press Centre
  • Copyright Policy
  • Privacy Policy
  • English
  • Français