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Not Black and White: Understanding the Nuances of Cyberbullying

How big a problem is cyberbullying? To judge by media coverage, which frequently focuses on the most sensational and extreme cases, it’s an epidemic, and schools and legislators have often responded with heavy-handed measures. Students, on the other hand, are more likely to say that cyberbullying is less of an issue than adults perceive it to be – though even they, in many cases, overestimate how common it actually is. MediaSmarts’ report Cyberbullying: Dealing with Online Meanness, Cruelty and Threats, the third in a series of reports based on data from our Young Canadians in a Wired World survey, suggests that so far as Canadian youth are concerned the answer is somewhere in between, presenting a portrait of online conflict that demands more nuanced, contextualized and evidence-based responses.

Cyberbullying, Digital Citizenship, Internet & Mobile

Privacy impacts of advertising and marketing

It’s as important for advertisers to reach the right people as it is to make an appealing ad, so they have developed many different ways of targeting ads effectively. Online advertising lets marketers match different ads with individual users. This section looks at how that’s done and how it affects kids’ privacy.

Internet & Mobile, Marketing & Consumerism, Privacy

Family Online Rules

MediaSmarts’ research has shown that kids with household rules about Internet use are less likely to do things like post their contact information, visit gambling sites, seek out online pornography and talk to strangers online. Having a family agreement or set of rules for using the Internet is also a great way for parents and kids to work together on how to be safe, wise and responsible online.

Digital Citizenship, Internet & Mobile

How Kids Cyberbully

Verbal or emotional abuse is the most prevalent form of bullying online. Social bullying, another pervasive form – particularly with girls – includes social exclusion and spreading gossip and rumours.

Cyberbullying, Digital Citizenship, Internet & Mobile

Will social media affect teens’ job prospects?

I have teens, but up until recently they didn’t have social media accounts (although, I suppose Discord may count as one). 

They hadn’t had much interest in the past, other than a few requests for Snapchat and Instagram that came and went almost as quickly as they were mentioned. But recently, my eldest asked again about Instagram and through conversations together it seemed like the logical time to get one.  

Internet & Mobile, Parents, Privacy, Social Networking

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MediaSmarts is a non-partisan registered charity that receives funding from government and corporate partners to support the development of original research and educational content. Our funders and corporate partners do not influence our work, and any resources that offer guidance on specific digital tools and platforms do not constitute an endorsement.

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