First Person
In this lesson students consider diversity representation in video games by identifying examples of diversity in the games they play, comparing their findings to statistics on diversity in the Canadian population.
In this lesson students consider diversity representation in video games by identifying examples of diversity in the games they play, comparing their findings to statistics on diversity in the Canadian population.
In this lesson students encounter the key concepts of intellectual property, learning the difference between copyright and trademark and coming to understand how these affect how media products are created and sold.
This lesson looks at the increasing prominence of gambling in the media, particularly movies and television.
This lesson begins with a brief history of citizen journalism and a discussion of just what it is.
This lesson introduces students to the online marketing techniques that are used to target children on the Internet. It begins with a guided discussion about the similarities and differences between traditional marketing methods and online advertising and why the Internet is such a desirable medium for advertisers to reach young people. Student activities include a survey of the marketing techniques used on several commercial websites for children; the creation of a commercial website for kids that incorporates common marketing strategies; and an analysis of case studies about online marketing to young people.
In this lesson, children begin to think about basic concepts such as how audiences interpret meaning, and the constructed world of television and film.
From pre-teen to teen is a time of rapid change in kids’ lives. Although at this stage they are still quite dependent on their families, they want more independence. Also, relationships with friends become more important and they start to take an interest in the world around them.
Many preschoolers are already active computer users. According to a 2012 Ofcom report, one-third of children ages 3-4 access the Internet using a computer, while a 2011 survey by Common Sense Media found that roughly the same number have used mobile devices such as smartphones and tablets. While children at this age have a limited attention span for online activities, Internet images and sounds can stimulate their imaginations and add to their experiences.
Five- to seven-year-old children have a positive outlook and an accepting nature. They take pride in their new reading and counting skills and love to converse and share ideas. They are eager to behave well; they are trusting; and they don't question authority.
Eight- to ten-year-old kids have a strong sense of family. They are interested in the activities of older kids in their lives; they are starting to develop a sense of their own moral and gender identity; and they tend to be trusting and not question authority.