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Rules of notice in social media
Historically, broadcast media followed a hierarchical model where a small elite group of wealthy producers shaped the public sphere and sent one-way communication to a much larger mass of receivers, often promoting views favorable to the status quo.
Talking to kids about advertising
Today's kids have become the most marketed-to generation in history, due to their spending power and their future influence as adult consumers. By talking to kids about advertising - how it works and how they're targeted - we can help them to become more savvy as consumers and more resistant to the pressures to be "cool."Parent Tip Sheet: Surviving the gimme season
For parents, this time of year can feel like walking through a minefield, with ads, decorations and music all aimed at getting kids excited about the holidays. Every year children eagerly ask Santa for the “hottest,” “must-have” toys – and then turn that “pester power” on their parents. Of course, few parents want to be Grinches – we all want to make our children happy – but there can be a middle ground between giving in to pester power and canceling the holidays altogether. Here are some tips on how to control holiday consumerism:
Reflecting about life online
I had a really interesting conversation with my 14-year-old daughter recently. She was wondering why so many adults assume that teenagers are all the same: a bunch of lazy, self-involved jokers who are glued to their devices all day. I didn’t have an answer for her, really, only that people tend to generalize, and that this is Never a Good Thing, no matter who it is we’re talking about.What parents need to know about Instagram
Canadian teens love to socialize online, and they especially love to share photos.
Your Connected Life: A Teen’s Guide to Life Online
The Your Connected Life guide is designed to help students who are just entering high school balance the demands of their offline life with their digital one.