Recognizing Emotional Appeals
This is the third lesson in the Critical Thinking Across the Curriculum series, though it can also be delivered independently. In it, students learn how we can be persuaded by emotional appeals as well as by arguments. After identifying emotionally charged words, they find them in an article and analyze their persuasive effect. Students study a public service announcement to examine how images and story can be emotionally persuasive, then watch a pair of videos to compare how they use emotional persuasion. They then conduct a red teaming exercise to identify the possible risks or drawbacks of using emotional appeals and ways of mitigating those. Finally, they create their own persuasive work using emotionally charged languages, images and music.Reality Check: Authentication 101
Level: Grades 9 to 12
About the Author: Matthew Johnson, Director of Education, MediaSmarts
Duration: 1 ½ to 2 hours, plus time for the assessment/evaluation activity
Break the Fake: Make Your Own Custom Search Engine
To make a custom search engine you will need to be logged in to a Google account. (If you don’t already have one, go to accounts.google.com to sign up.) You don’t have to be logged in to Google to use it. As well, anyone can use a custom search engine once it’s been created, so a whole class can use search engines made with a single account.
Beyond Media Messages: Media Portrayal of Global Development
In this three-day unit, students assess media coverage of natural disasters and their aftermath. Students explore how sensationalism plays a role in determining what is newsworthy, and how that can distort our perception of issues in developing nations.
DigitalSmarts
Digital literacy is a vital tool for education, employment and economic participation, civic engagement, and even health and wellness. It reinforces existing inequalities based on socioeconomic status, ethnicity, education, immigration status and gender. Given the importance of digital literacy skills to under-represented populations, MediaSmarts and YWCA Canada have partnered to develop and deliver DigitalSmarts, a digital literacy skills program.