Masculinity and Sports Media
Sports media also contributes to the construction of masculinity in contemporary society.

Sports media also contributes to the construction of masculinity in contemporary society.

As media outlets continue to close and advertising budgets shrink, the once-mighty Super Bowl is receiving much less buzz than usual. A number of major advertisers, such as Federal Express and troubled automaker General Motors, have decided not to run Super Bowl ads at all this year. Another January event, though, is attracting a surprising amount of media attention: the U.S. presidential inauguration.

In our last instalment we contrasted the “hard path” of user-created media – which requires would-be creators to be highly talented, skilful, committed, or all three – with the “easy path” of services which make it possible for more people to create media. In this column we’ll be looking at a method which aspires to make everyone a creator: crowdsourcing.

Ms. Hill will champion digital and media literacy for the next generation of Canadian parents, teachers and youth
OTTAWA, July 5, 2018 – MediaSmarts, Canada’s centre for digital and media literacy, is excited to announce Kathryn Ann Hill as its next Executive Director. She replaces Cathy Wing and Jane Tallim, who are retiring from their roles as co-executive directors after more than 25 years of service to the organization.

This outcome chart contains Media literacy learning expectations from the Alberta social studies curriculum, with links to supporting resources on the MediaSmarts site.

This chart contains media-related learning outcomes from Ontario, Curriculum for Geography CGF3M: Forces of Nature: Physical Processes and Disasters, with links to supporting resources on the MediaSmarts site.

Skill Descriptor:
Analyze how social media and technology influence personal identities.
Achievement Indicators:
Discuss how moderation and balance are important in using technology.
Examine how technology influences peer connectedness.
Examine how technology changes to influence thoughts and behaviours.
Compare online vs in-person interactions.

GCO 1: explore, challenge, develop and express ideas using the skills, language, techniques and processes of the arts
CM 1.3 sustain a concept through diverse approaches and art media

Through a community-based research approach, our projects honour participants’ diverse range of digital media literacy strengths, experiences and expertise. We design projects that create safe spaces for participants to share their thoughts, experiences, concerns and solutions about digital media literacy issues. We aim to empower participants by providing them with knowledge and skills that they can take with them as they continue to navigate the online world and digital technology.

Research has found that these things are most likely to be scary to children: