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Teaching the Key Concepts: The Convergence Revolution

Contemporary communication means that the boundaries of genre once controlled by conventions are being smashed as advertising enters journalism and live voices are replaced by texts or tweets. I believe these changes have made the key concepts more relevant and more important to understanding communication in the revolution of convergence. More than ever students need to understand the modes of communication and then obtain the necessary skills to do so in the convergence revolution.

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Ethical Development

As we grow, we pass through distinct stages of moral development in which our ethical thinking is based on different principles: the desire to avoid punishment (Stage I) and the desire to obtain rewards (Stage II), which are then followed by a wish to fit in and conform in order please others (Stage III) and a duty to follow rules, laws and social codes (Stage IV). Last comes the sense of participating in a social contract (Stage V) and, finally, a morality that looks to universal ethical principles of justice and the equality and dignity of all people (Stage VI).

Online Ethics

CIRA partners with MediaSmarts on new research into the digital lives of Canadian youth

OTTAWA, April 10, 2019 – The partnership supports pioneering research into the digital lives of Canadian families

The Canadian Internet Registration Authority (CIRA) is pledging its support for the next phase of a unique, multi-year research project that investigates the online behaviours of Canadian youth. This platinum sponsorship of $82,600 is CIRA’s latest in support of national not-for-profit organization MediaSmarts, Canada’s centre for digital and media literacy.

Best Practices

There are several challenges in identifying evidence-based best practices in media education: first, because most evaluations compare media literacy interventions either to a control group or to another intervention not based on media literacy; second because, as noted above, there is often a mismatch between what a program is teaching and the results it is measuring. As a result, “empirical evidence of best pedagogical practice, as opposed to self-testimony or retrospective reporting, is scarce”[1]; in other words, while we can say generally that media literacy works, it is difficult to say precisely which elements of media literacy programs work better than others. 

Pop Quiz

People who make their living producing images, such as photographers, stylists, publicists, directors and pop idols, learn how to use those signs to convey the impression they want to make. Although teen girls who are trying to send a signal to their circle of friends and pop music producers who are trying to send a signal to an audience of millions are working on different scales, the principle is very much the same. Depending on your audience, you need to tailor the signals you send out very carefully. Even your age can have a certain amount of wiggle room when dressed in the right signs.

Body Image, Marketing & Consumerism, Media Production, Music, Resources

Cyber Security: Spam, Scams, Frauds and Identity Theft

Spam, online scams and frauds, identity theft and issues related to online purchases are a serious issue in the online world. Navigating the Web while avoiding these threats can be a challenging task.

Cyber Security, Digital Citizenship, Internet & Mobile

How young people engage with news

While young people use and engage with news differently from older generations, they continue to value concepts such as trustworthiness and fairness.

Journalism & News

Close reading the news

With news, more than perhaps any other kind of source, it’s important follow both steps in the information sorting process: companion reading first, to find out if a source is worth paying attention to, then close reading to make sure you’re getting the whole story.

Journalism & News

Best practices in health and science journalism

The following best practices guide journalists in navigating the pitfalls of exaggeration, inadequate vetting and biased framing inherent in modern news production.

Journalism & News

Building your brand: Establishing a positive presence online

Like it or not, if you use the Internet you have an online identity. Some people call this your "brand." What's a brand? Think about a brand of soft drink, or computer, or jeans, or a band or a sports team. You probably have a certain idea about each one – what it's like, who buys it, and so on.

Digital Citizenship, Internet & Mobile, Social Networking

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MediaSmarts is a non-partisan registered charity that receives funding from government and corporate partners to support the development of original research and educational content. Our funders and corporate partners do not influence our work, and any resources that offer guidance on specific digital tools and platforms do not constitute an endorsement.

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