Tobacco, alcohol and cannabis
“Advertising has always sold anxiety, and it certainly sells anxiety to the young. It’s always telling them they’re losers unless they’re cool.” (Mark Crispin Miller, The Merchants of Cool, 2000)
Children and advertising
Kids are a highly desirable market for advertising: they control almost 150 billion dollars of spending in the U.S. alone and have a lifetime of spending ahead of them.
AI is a hot topic
Students and educators are already having to deal with artificial intelligence (AI) and its implications on schoolwork, assignments and lessons. When writing an essay, or when completing a school project, generative AI tools like ChatGPT can maybe speed up the results, save time and craft the correct response. Is that a good thing or are we causing more issues for our futures?
What is this cereal box saying? Printable activity sheet
This printable activity sheet introduces basic media literacy skills and concepts and is suitable for use in homes, schools and libraries. It can be completed independently, but children will learn more if you discuss the activity with them. Younger children may need help reading the instructions and completing the activity.
Understanding AI and helping youth make the most of it
Everywhere we turn, we’re hearing about artificial intelligence (AI). We already know AI is all around us – algorithms are suggesting what to watch and tools like ChatGPT and Midjourney are being used to generate the content we’re seeing. But how many of us actually understand what algorithms even are? And if you’re a parent, guardian or teacher, are you prepared to teach youth how to use AI responsibly?
Don’t show them the money, talk about it
As part of digital media literacy, I think it is important to learn about financial literacy too. As our kids get older and we open bank accounts for them, they get jobs, buy their own items etc., having a sense of financial literacy is a must.
I was tricked by an AI image online
We have been witnessing a rising crescendo of conversation happening around AI and fake images online. It’s always been an issue, Photoshop and all, but it feels like there’s a snowball effect happening; AI is moving at speeds that we just can’t comprehend or keep up with.
Interacting with AI
Grades: 7-9
Duration: 1.5 - 2 hours
Author: MediaSmarts and TELUS
Learning goals
Key concepts/big ideas:
Students will understand that Interactions through digital media can have a real impact:
- Conversations with chatbots can have emotional effects and affect what we think and believe
Digital media experiences are shaped by the tools we use:
Understanding artificial intelligence (AI) tools
Grades: 6-12
Duration: 60 to 90 minutes, plus extension activities
Author: MediaSmarts and TELUS
Learning goals:
Key concepts/big ideas:
On The Loose: A Guide to Life Online For Post-Secondary Students
On the Loose: A Guide to Online Life for Post-Secondary Students supports young adults who are experiencing both new freedoms and challenges in their post- secondary life.