Children and advertising
Kids are a highly desirable market for advertising: they control almost 150 billion dollars of spending in the U.S. alone and have a lifetime of spending ahead of them.
What is this cereal box saying? Printable activity sheet
This printable activity sheet introduces basic media literacy skills and concepts and is suitable for use in homes, schools and libraries. It can be completed independently, but children will learn more if you discuss the activity with them. Younger children may need help reading the instructions and completing the activity.
Don’t show them the money, talk about it
As part of digital media literacy, I think it is important to learn about financial literacy too. As our kids get older and we open bank accounts for them, they get jobs, buy their own items etc., having a sense of financial literacy is a must.