

Media Literacy Week: Youth & Social Networking - Creative, Connected and Collaborative
This November 3-7, thousands of students, educators, parents and community organizations will join MediaSmarts and the Canadian Teachers’ Federation (CTF) in marking Canada’s 9th annual Media Literacy Week.

Making Your Voice Heard: A Media Toolkit for Youth
Making Your Voice Heard: A Media Toolkit for Youth is designed to help young people understand how the news industry works, why youth stereotyping happens and how they can access media to get positive youth voices and stories heard.

Think Before You Share for Safer Internet Day 2015!
February 10 is Safer Internet Day (#SID2015): an annual international event organized by InSafe to help promote safer and more responsible use of online technologies, especially by young people. MediaSmarts and Facebook want you to help us mark the day by reminding youth to “think before they share” online!

Stand up to Bullying on Pink Shirt Day
On February 25, we’ll be celebrating Pink Shirt Day – a day dedicated to raising awareness around bullying, giving young people the tools they need to stand up to bullies and teaching them how to step in when they see it happening. To help you mark the day, we’ve put together a list of resources.

Avatars and body image
In this lesson students are introduced to the concept of "avatars" and share their experiences creating and playing avatars in video games and virtual worlds. They then create avatars using a program that is intentionally limited in terms of available body types and gender markers, first creating an avatar of their own gender and then of the opposite gender, and then discuss the program and relate it to representations of gender and body image in games and virtual worlds and in other media. Students then create avatars using a much more flexible version of the program and compare that experience to the more limited version. Finally, students use the more versatile program to create avatars that represent how they see themselves and how they would like others to see them online and reflect on the choices that went into creating them.

Racial and Cultural Diversity in The Newsroom
In the same way that Canadian news reporting does not reflect Canada’s multiculturalism, racial diversity ‘behind the scenes’ of news media is similarly disproportionate. Almost a quarter of the Canadian population identifies as a member of what Statistics Canada refers to as a “visible minority,” and while a 2021 study found a similar rate of representation in newsrooms, eight in ten Canadian newsrooms have no racialized journalists in leadership roles.

Masculinity and Sports Media
Sports media also contributes to the construction of masculinity in contemporary society.

Masculinity and Advertising
Advertising is a major source of stereotyped representations of masculinity.