Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns - Lesson
In this lesson, students explore a variety of anti-drinking and alcohol awareness campaigns in order to determine their effectiveness. Students will deconstruct the different approaches that have been used by various organizations to reach teens and young adults and will debate those techniques that are most likely to resonate with youth. In a summative activity, groups of students create and implement an alcohol awareness campaign for students.
Kids, Alcohol and Advertising - Lesson 2: Young Drinkers
In this lesson, students learn why the alcohol industry needs replacement (new) drinkers and how it exploits the needs and desires of young people in order to foster brand loyalty.
So Many Choices!
This lesson introduces the students to the first steps in finding information on the Internet. Specifically, this lesson helps students understand the basic good practices of searching for something online: be accompanied by a trusted adult, start with a safe site and understand the use and power of using good links and keywords to find what they are looking for and to avoid bad results.
Taming the Wild Wiki - Lesson
Students are introduced to Wikipedia, the user-edited online encyclopedia, and given an overview of its strengths and weaknesses as a research source.
Can You Spot the Ad?
In this lesson, students will learn about the concept of branded content and will learn to differentiate between branded images and videos and non-branded images and videos in online and offline contexts through a series of questions and discussions.
Promoting Ethical Online Behaviours with Your Kids
Most kids live as much of their lives online as they do offline. But on the Internet there are lots of moral and ethical choices that don’t have to be made offline. These tips lay out ways you can help your children develop a moral compass to guide them through those choices.
Responses and Solutions in the Classroom
There are two main strategies for addressing online hate and cultures of hatred in the classroom: teaching youth to recognize and deconstruct it, and empowering them to intervene by answering back to it.
Gambling - Overview
Young Canadians today are growing up in a culture where gambling is legal, easily accessible – especially online – and generally presented as harmless entertainment.