The social media industry

The social media industry represents a profound transformation of the traditional media landscape, moving from hierarchical, one-way communication to decentralized, interactive digital networks.[1] Today’s dominant platforms are best defined as "two-sided platforms that primarily host user-generated content distributed via algorithms, while allowing for interactions among users.”[2] This highly interactive and networked environment has created immense wealth for the platform operators while simultaneously establishing

Social Networking

Social Media - Introduction

Social media is best understood as a collection of capabilities, or affordances, overlaid on various platforms. Instagram, for instance, is a platform for visual and video media with social media capabilities, while Scratch is a gaming platform with social media capabilities. It represents a major change from older media, shifting from one-way communication to a decentralized network where everyone can be a producer.

Social Networking

Visual Media - Introduction

Visual media, such as art, photos, and movies, use special techniques called "rules of notice" to guide what viewers pay attention to and how they feel about what they see. Understanding these rules helps both creators and those trying to understand the messages in visuals.

Comics, Movies, Television

Close Reading Genre

The Close Reading Genre workshop trains teachers to use genre as a tool to help students engage with media. It explores how genres can be identified and analyzed through their characteristics, tropes and industry practices and demonstrates how this can be done with key genres such as advertising and news.

Close Reading Media

The Close Reading Media workshop prepares educators to teach students how to analyze and evaluate the "rules of notice" that media makers use to draw and direct audiences' attention, how media works are framed, and how we all apply our own point of view when consuming media.

Critical Thinking Across the Curriculum Workshop

The Critical Thinking Across the Curriculum workshop provides teachers with a comprehensive approach to fostering critical thinking skills at all grade levels, with particular attention to addressing online misinformation and online hate through teaching critical thinking. The workshop looks at exactly what critical thinking is and why we need to teach it; explores how we can teach students how to think critically, including looking at different ways of approaching it for different parts of the curriculum; and finally, looks at how we can get students – and ourselves – to switch to using better shortcuts to critical thinking.

Digital Media Literacy 101 Educator Workshop

The Digital Media Literacy 101 educator workshop provides an overview of the key concepts, essential knowledge and core competencies of digital media literacy, as well as concrete steps for bringing lessons and activities into the classroom and tips for integrating it across the curriculum.

Media Literacy 101

Securing Your Devices

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Resilience through DigitalSmarts

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Communicating Safely

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