Building Your Online Brand
Like it or not, if you use the Internet you have an online identity. Some people call this your "brand." What's a brand?
Like it or not, if you use the Internet you have an online identity. Some people call this your "brand." What's a brand?
For parents of teens and tweens, the Internet can sometimes seem like nothing more than an ever-expanding list of websites to keep up on: Facebook, Twitter, Tumblr, Snapchat and so on, with new ones appearing every few months. While the safety risks associated with these mainstream sites are often exaggerated – and it’s more effective to build broader critical thinking skills than to focus on the particulars of kids’ latest favourite sites – there are some websites that present very real and specific risks and that parents are much less likely to know about. These are the so-called “rogue websites” that offer unapproved access to copyrighted content such as music, movies and video games.
I have teens, but up until recently they didn’t have social media accounts (although, I suppose Discord may count as one).
They hadn’t had much interest in the past, other than a few requests for Snapchat and Instagram that came and went almost as quickly as they were mentioned. But recently, my eldest asked again about Instagram and through conversations together it seemed like the logical time to get one.
We’re living in a strange and uncertain time. Already, as parents, we’re feeling our way to the right set of rules and guidelines for screens and social media. But now that we’re facing an extended time of quarantine and social distancing, the rules are bending and changing every day.
Studies have shown that communicating the scientific consensus on a topic can be a helpful strategy in the fight against misinformation. For example, a 2015 study found that “emphasizing the medical consensus about (childhood) vaccine safety is likely to be an effective pro-vaccine message.”
These printable activity sheets introduce basic media literacy skills and concepts and are suitable for use in homes, schools and libraries. They can be completed independently, but children will learn more if you discuss the activities with them. Younger children may need help reading the instructions and completing some activities.
This printable activity sheet introduces basic media literacy skills and concepts and is suitable for use in homes, schools and libraries. It can be completed independently, but children will learn more if you discuss the activity with them. Younger children may need help reading the instructions and completing the activity.
In this lesson, students start by discussing the phenomenon of “selfies” and serve as experts in advising the teacher on the standards by which the “best” selfies are judged. They then discuss a number of statements taken from interviews with youth that highlight issues of self-representation, body image and gender standards, and learn about “photoshopping” images. Finally, students apply what they have learned by modifying an image that is at least 50 years old to meet “selfie” standards.
Written by Dr. Samantha McAleese
Here at MediaSmarts, we’ve just wrapped up another research project called Reporting Platforms: Young Canadians Evaluate Efforts to Counter Disinformation. This project created space for youth from across Canada to examine and assess reporting processes on popular social media apps (like Instagram, TikTok, Twitter, and YouTube). We wanted to learn more about how young people feel about current efforts to counter misinformation and disinformation and what solutions they might have to address this particular online harm. To do this, we facilitated three focus groups with 36 participants ages 16 to 29, talked to them about how often they see misinformation and disinformation online and what they do about it, and asked them to comment on whether they trust platforms to keep them safe and informed while scrolling and sharing.