Outcome Chart - Atlantic Provinces - English Language Arts 7

This outcome chart contains media-related learning outcomes from the Atlantic Provinces Education Foundation, English Language Arts curriculum, Grade 7, with links to supporting resources on the MediaSmarts site.

Each Atlantic Province follows closely the Atlantic Provinces Education Foundation Framework for English Language Arts. In this Framework, media literacy is integrated throughout the English Language Arts curriculum under the general learning outcomes of Speaking and Listening, Reading and Viewing and Writing and Other Ways of Representing.

Outcome Chart - Nunavut - Grade 7

This outcome chart contains media-related learning outcomes from the Nunavut curriculum, with links to supporting resources on the MediaSmarts site.

Health Education

In the Prince Edward Island Health Education Framework, media literacy outcomes are included under the broader categories of Self; Safety and Emergency, Nutrition; Healthy Body; Social Relationships and Decisions About Drugs. Prince Edward Island is currently creating a new Health curriculum.

Prince Edward Island - English Language Arts 7

Reading and Viewing

GCO 4: Select, read, and view with understanding, a range of literature, information, media, and visual texts.

SCO 4: Respond literally, inferentially, and critically to the purpose, structure and characteristics of texts (narrative, expository, persuasive, poetry/lyrics, and visual/multimedia).

Adversmarts: Understanding Food Advertising Online

In this lesson, students are introduced to the idea of online advertising and look at the ways that marketers create immersive and appealing online environments that draw and hold children’s attention. After studying common advertising techniques, students play an educational game online that lets them put their learning into action by “creating” a site advertising a fictitious cereal, Co-Co Crunch. Students then look at examples of real commercial environments and watch for “weasel words” used by advertisers. 

Outcome Chart - British Columbia - Social Studies Grade 1

This outcome chart contains media-related learning outcomes from the British Columbia, Grade 1, English Language Arts curriculum, with links to supporting resources on the MediaSmarts site.

Outcome Chart - British Columbia - Social Studies Grade 2

This outcome chart contains media-related learning outcomes from the British Columbia, Grade 2, Social Studies curriculum, with links to supporting resources on the MediaSmarts site.

Gender Messages in Alcohol Advertising

In this lesson, students think critically about culturally inherited gender stereotypes, and explore how stereotypes about men and women are promoted and reinforced through the images and messages in alcohol ads. In the first half of the lesson, students discuss the nature of gender stereotypes, common male and female stereotypes, and where these stereotypes come from. Students also explore why adolescents are a particularly vulnerable group when it comes to stereotypes about gender and gender relationships. In the second half, students view and discuss alcohol ads that integrate gender stereotypes into messaging about drinking.

Outcome Chart - Manitoba - Physical Education/Health Education Grade 7

This outcome chart contains media-related learning outcomes from the Manitoba Grade 7 Physical Education/Health Education curriculum, with links to supporting resources on the MediaSmarts site.