Media literacy key concepts Lesson 3: Audiences negotiate meaning
In this lesson, students watch a video introducing the media literacy key concept that audiences negotiate meaning.
In this lesson, students watch a video introducing the media literacy key concept that audiences negotiate meaning.
In this lesson, students compare print and TV ads for the same product and discuss the advantages and disadvantages of each medium to communicate a particular message. The class then brainstorms a public service message and discusses which medium would be a better way to communicate it and why.
Canadian teens love to socialize online, and they especially love to share photos.
I think every kid should know how to swim. It’s one of those crucial life skills that must be in everyone’s arsenal. That’s why my husband and I introduced our kids to water at the earliest possible opportunity. First in the bath and the shower (okay, so maybe these are more about hygiene), and then we graduated to sprinklers and inflatable pools, wading pools, beaches, and lakes. As soon as the kids were old enough we signed them up for swimming lessons.
We always hear that sharing is a good thing. And thanks to technology, we can share our ideas, opinions, pictures and videos with our friends and other people we choose to share it with. Most of the time, sharing is good. But if we aren’t thoughtful about how we share, we run the risk of hurting ourselves or someone else. Also, remember that the things you share with your friends can end up being shared with others. That’s why it’s important to think before you share.
Making Your Voice Heard: A Media Toolkit for Youth is designed to help young people understand how the news industry works, why youth stereotyping happens and how they can access media to get positive youth voices and stories heard.
February 10 is Safer Internet Day (#SID2015): an annual international event organized by InSafe to help promote safer and more responsible use of online technologies, especially by young people. MediaSmarts and Facebook want you to help us mark the day by reminding youth to “think before they share” online!
In this lesson, students will compare and contrast a variety of online social networking platforms and build an understanding of how they work to share messages. They will reflect on basic online rules and explore concepts of safety and privacy when accessing and sharing information online.
In this lesson, students start by discussing the phenomenon of “selfies” and serve as experts in advising the teacher on the standards by which the “best” selfies are judged. They then discuss a number of statements taken from interviews with youth that highlight issues of self-representation, body image and gender standards, and learn about “photoshopping” images. Finally, students apply what they have learned by modifying an image that is at least 50 years old to meet “selfie” standards.
Like it or not, if you use the Internet you have an online identity. Some people call this your "brand." What's a brand? Think about a brand of soft drink, or computer, or jeans, or a band or a sports team. You probably have a certain idea about each one – what it's like, who buys it, and so on.