

That's Not Me: Diversity and Media
The That’s Not Me tutorial focuses on the role that mainstream media play in shaping our perceptions about diversity. The tutorial explores what we see – and what we don’t see – on TV and in newspapers, video games, movies, the internet and other media. The tutorial looks at common trends in media portrayals of diversity and examines the reasons behind these trends; explores some of the factors behind media bias when covering diversity issues; and talks about the importance of media education to talking about diversity issues and empowering young people to take action.

Facing Online Hate
The Facing Online Hate tutorial examines how the Internet is used to spread and incite hate – and how parents, community leaders and educators can respond. The first part of the tutorial provides an overview of hate and prejudice online and how it can radicalize young people and have a negative impact on both online and offline communities. The second part covers how teachers and parents can prepare young people to recognize online hate, to respond and to push back when they see it.

Encountering Racist and Sexist Content Online
Bigotry, in its various forms, has been with us for a long time – at least since the Greeks coined the word “barbarian” to mean “anyone who isn’t us,” and likely longer – so it’s not surprising that racism, sexism and other prejudices have found a home on the Internet. MediaSmarts’ new report Young Canadians in a Wired World: Encountering Racist and Sexist Content Online looks at how often Canadian youth are exposed to prejudice, how it makes them feel and how they respond to it.

Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns - Lesson
In this lesson, students explore a variety of anti-drinking and alcohol awareness campaigns in order to determine their effectiveness. Students will deconstruct the different approaches that have been used by various organizations to reach teens and young adults and will debate those techniques that are most likely to resonate with youth. In a summative activity, groups of students create and implement an alcohol awareness campaign for students.

Co-Viewing With Your Kids
One of the most important things you can do to raise media-savvy kids is what’s called shared media engagement. That includes listening to their music, watching TV, movies and videos together, getting to know their favourite apps and playing the games they enjoy. It also includes talking to them about their media lives: what they like, what they’re excited about or looking forward to, and what worries or annoys them. While just being with them is an important step, this is also a great opportunity to help your kids think critically about the media they consume, by asking them questions about it and, sometimes, answering back.

Pyramid Power: How Hate Spreads Online
The last few weeks have shed an unprecedented light on the use of digital media to spread and inspire hatred. Michael Zehaf-Bibeau, the perpetrator in the attacks on Canada’s National War Memorial and Parliament buildings, appears to have been motivated in part by exposure to online postings by a self-described member of the Islamic state[1], and the Federal government has already stated that it intends to create tools to remove online content that promotes the “proliferation of terrorism.”[2]