Kids, Alcohol and Advertising - Lesson 2: Young Drinkers

In this lesson, students learn why the alcohol industry needs replacement (new) drinkers and how it exploits the needs and desires of young people in order to foster brand loyalty.

How Young Canadians Get Their Online Media

TV, music and movies have been a central part of young people’s lives for generations, and the Internet has only intensified that by delivering all of those directly to our homes – legally and illegally.

Behaving Ethically Online: Ethics and Empathy

In this lesson, students are introduced to the idea that “hot” emotional states such as anger or excitement can make it harder for them to control how they act. They also discuss the concept of empathy and look at the ways in which digital communication can make it harder to feel empathy for other people. Students then read scenarios that portray two sides of an online conflict and consider how to resolve them, using their discussion to build a list of tools for emotional management and conflict resolution online. Finally, students create a media product that explains and reminds them of one of those tools.

Do the right thing

You may not realize it, but you have a lot of power when you’re online: you can cheer people up, make them laugh, and help to make your school, your town or even the whole world a better place. The flip side is that what you do can make things worse, too. That’s why you have to think about what you say and do online, and try your best to do the right thing.

Doing the right thing online mostly comes down to the three R’s of respect: respect people’s privacy, respect people’s feelings and respect people’s property.

What parents need to know about YouTube

YouTube is a window into a world of wonder. There is so much great material to be found there, whether it’s for education, entertainment, or inspiration.  But there’s also a lot of inappropriate stuff in amongst the cat videos and Kid President. Question is, how do we, as parents, help our kids safely navigate YouTube?

Co-Viewing With Your Kids

One of the most important things you can do to raise media-savvy kids is what’s called shared media engagement. That includes listening to their music, watching TV, movies and videos together, getting to know their favourite apps and playing the games they enjoy. It also includes talking to them about their media lives: what they like, what they’re excited about or looking forward to, and what worries or annoys them. While just being with them is an important step, this is also a great opportunity to help your kids think critically about the media they consume, by asking them questions about it and, sometimes, answering back.

Think Before You Share

We always hear that sharing is a good thing. And thanks to technology, we can share our ideas, opinions, pictures and videos with our friends and other people we choose to share it with. Most of the time, sharing is good. But if we aren’t thoughtful about how we share, we run the risk of hurting ourselves or someone else. Also, remember that the things you share with your friends can end up being shared with others. That’s why it’s important to think before you share.

Cyberbullying: The Role of Witnesses

Witnesses play a critical role when they witness acts and forms of bullying” and may suffer negative effects that are as bad as or worse than those suffered by the target. At the same time, there is evidence that youth who witness some kinds of cyberbullying may actually be more likely to perpetrate it themselves later.

Internet Time Capsule

In this lesson, students learn about the concept of "time capsules" and then apply the idea by selecting time capsule contents to represent both the time they live in and their own lives and tastes. They then extend this idea to online content, making a "time capsule" of any online content connected to them. Younger students finish the lesson by creating a group Internet time capsule, while older students finish by considering what online content they might like to remove or keep out of their "time capsules."

Finding balance in our digital lives

In this lesson, students look at the different ways in which we spend our free time and learn to find balance between active, learning and media activities. They begin by distinguishing between Active, Learning and Screen time, learn how activities can fall into more than one category; and reflect on their lives to see how well screen time is balanced by other types of activities. Finally, students consider how they might improve how their time is balanced.