Teaching Media: Media Techniques
In this lesson, students learn how different media use different techniques to communicate meaning.
In this lesson, students learn how different media use different techniques to communicate meaning.
This lesson series contains discussion topics and extension activities for teachers to integrate the TVOKids Original series Wacky Media Songs. This lesson focuses on enabling students to make media and use existing content for their own purposes.
When I started to notice the headlines that the final episode of the popular PBS children’s cartoon Arthur was soon to be airing, I couldn’t help but be slightly overcome with emotion.
For more than a decade, MediaSmarts has been a leader in defining digital literacy in Canada. This is reflected in the elementary digital literacy framework we launched in 2015. The Use, Understand & Create framework is based on a holistic approach which recognizes that the different skills that make up digital literacy cannot be fully separated.
Halloween is perhaps the most contradictory of the major holidays. Though born in Ireland and other Celtic regions, today it is almost exclusively observed in the form that developed in North America; though closely associated with the imagination, it has been thoroughly commercialized, becoming an opportunity for children to buy costumes and then acquire candy (today it is the second largest commercial holiday in the US, after Christmas); and finally, though it is the holiday most closely associated with children, it is also one that has, traditionally, been all about fear.
Students and educators are already having to deal with artificial intelligence (AI) and its implications on schoolwork, assignments and lessons. When writing an essay, or when completing a school project, generative AI tools like ChatGPT can maybe speed up the results, save time and craft the correct response. Is that a good thing or are we causing more issues for our futures?
In this lesson students look at less obvious methods used by advertisers to reach consumers. Students first learn about “soft sell” ads that don’t make specific claims about a product. They then consider reasons why companies choose to use them over hard sell techniques. They will then focus specifically on why various companies might choose to use soft sell techniques as subtle forms of advertising in groups.
So, parents, you may or may not have noticed that Taylor Swift has announced a tour that will in fact include six Toronto dates.
Ohhhh, you have noticed? Because you tried to get nearly impossible-to-get tickets like 38 million other people did?
Yeah, you aren’t alone.
There's an old urban legend called “the water engine,” which tells of the discovery of a way to turn water into fuel. There are variations to the story – sometimes it's tap water, sometimes sea water; in recent versions it's specified the fuel is nonpolluting – but the ending is always the same: the invention is suppressed by the oil companies, either by buying the invention and burying it or by forcing the inventor into ruin and suicide.