Key norms of the news industry
Journalism is guided by a set of norms that reflect its aspirational role in society, though these norms are constantly debated and challenged. There are standard practices that guide how the industry works.
Common portrayals of Indigenous people
Media have always shaped the public’s perception of Indigenous people: the wise elder (Little Big Man); the princess (Pocahontas); the loyal sidekick (Tonto)—these images have become engrained in the consciousness of North Americans.
Masculinity and Advertising
Advertising is a major source of stereotyped representations of masculinity.
Racial and Cultural Diversity Participation in Canadian Media
Since before Canada became a Confederation, racially and culturally diverse groups have been creating their own media: the first issue of the Provincial Freeman, which was a weekly newspaper edited and published by Black Canadians in the Province of Canada West (now Ontario), was first published on March 24, 1853.
Video Games - Special Issues for Young Children
Throughout the elementary years, parents are the main gatekeepers for their children. As such, they need to be actively involved in their children’s video game playing – selecting the games, managing how much time children spend playing, and talking to them about the values in the games they like.
Video Games - Special Issues for Girls
Sixty-two per cent of Canadian gamers are male:[1] and in a market targeted primarily at males, games that appeal to girls can be hard to find. Generally girls aren't interested in the violent "first person shooter" games favoured by boys, and many of the girl-specific games promote stereotypical interests such as cooking and babysitting. (Industry representatives claim these topics are chosen based on their surveys of what female games want.)
Defining Digital Media Literacy
Digital media literacy is the ability to critically, effectively and responsibly access, use, understand and engage with media of all kinds.
Crime news
Crime news is a highly developed sub-genre that reflects organizational priorities, audience preferences and systemic biases. This is because “the news media does not cover systematically all forms and expressions of crime and victimizations. It emphasizes some crimes and ignores other crimes. It sympathizes with some victims while blaming other victims.”
Media Portrayals of Religion: Christianity
Christian religions form the largest religious group in Canada today, with more than 70 per cent of the population identifying with a Christian denomination. The widespread popularity of Christianity in Canada, however, does not mean that media treatment of Christianity is always accurate or informed.