Prejudice and Body Image
This lesson lets students take a good look at our society's pressures to conform to standards of beauty - particularly to be thin - and the related prejudice against being "overweight".
This lesson lets students take a good look at our society's pressures to conform to standards of beauty - particularly to be thin - and the related prejudice against being "overweight".
This lesson helps students understand the relationship between body image and marketing by exploring Aerie and Dove’s body positive advertising campaigns. Students begin by reading about the impact that body positive advertising campaigns have on companies, as well as on their consumers. Students will then look at body positive ads aimed towards men and read research about how there is a lack of representation in this field. They will then deconstruct a series of traditional ads compared to body positive ones and discuss how marketers target "ideal beauty" messages to both men and women and whether they are effective. Finally, students will evaluate whether body positive ads are effective in general or not through discussion.
Kids today are using screens more, earlier, and on a wider variety of devices than ever before, and more and more parents are seeking help in taking control of their children’s screen time.
Recently, my youngest got a new phone that has data and the ability to text anyone. We’ve been texting with my eldest for some time now too. But after years of communicating this way, it finally happened: We, the parents, were invited into a family group chat.
he beginning of another school year is here, and as it does many parents are beginning to wonder how they can help their kids ease out of summertime media habits. In addition to having to establish new rules for media use, parents may also face a barrage of requests and questions from their kids regarding digital technology, such as: Am I old enough to have a cell phone? Can I bring it to school? How about my iPod? What about Facebook or Twitter – all my friends are on them, I need to use them to talk about my homework!
Level: Grade K to 3
About the author: Matthew Johnson, Director of Education, MediaSmarts
Duration: 10-15 minutes per activity
This lesson is part of USE, UNDERSTAND & ENGAGE: A Digital Media Literacy Framework for Canadian Schools.
Overview