Thinking Like a Tobacco Company: Grades 7-9 - Lesson
In this lesson, students learn how the tobacco industry targets the needs, wishes and desires of young people in order to sell cigarettes.
In this lesson, students learn how the tobacco industry targets the needs, wishes and desires of young people in order to sell cigarettes.
In this lesson, students explore how tobacco advertising has evolved over the past sixty years.
In this lesson, students explore gender-related influences on smoking.
Even though you're competing against peer pressure and million-dollar marketing campaigns, research has shown that kids are less likely to get involved in smoking or vaping if they've discussed them with their parents. Talking to our kids about tobacco and cannabis advertising will help them to recognize when they're being advertised to and identify the tricks companies use to normalize teen smoking and vaping, and make their products seem safer and less addictive than they really are.
Here are some tips on talking to kids about vaping, tobacco and cannabis advertising.
Exploitation: Some people use digital media to get teenagers involved in relationships they’re not ready for. They do this by finding someone who is vulnerable and then showering them with attention, sympathy, affection and kindness, all to persuade the victim that they love and understand them.
Online exploitation is when someone uses digital media to find teens and get them involved in romantic or sexual relationships.
Few issues capture our anxiety about young people and digital media so perfectly as sexting. As with technologies at least as far back as the telegraph, much of this anxiety has focused specifically on girls and women.