This lesson introduces students to advertising in newspapers.

This lesson helps students to reflect upon, understand and filter the many media messages within political platforms and around political personalities.

In this lesson, students participate in a survey that will help them better understand their attitudes and perceptions regarding sports and advertising. In particular, students will focus on how alcohol companies use sports and sporting events to promote their products and influence consumers.

In this lesson, students look at the different groups in our society that deliver messages to the public about drinking and consider the influence of each of these groups on the attitudes and perceptions of young people.