Overall Expectations:

• Learners will investigate how decisions are made as consumers.

Specific Expectations: Differences between Needs and Wants

• How do people know what to buy?

MediaSmarts Resources

• Adversmarts: Introduction to Food Advertising Online
• Adversmarts: Understanding Food Advertising Online
• Advertising All Around Us
• Can You Spot the Ad?
• Co-Co’s Adversmarts
• Healthy Food Web
• Looking at Food Advertising
• Packaging Tricks